PwC Completes Asset Acquisition of Digital Creative Consultancy BGT

NEW YORK, Nov. 4, 2013 /PRNewswire/ -- PwC US today announced that it has acquired substantially all the assets of digital consultancy BGT. With the closing of the deal, over 120 BGT client service professionals join PwC's U.S. Advisory practice.  Former BGT CEO and founder, David Clarke, and Chief Client Officer, Andrea Fishman, have joined PwC as principals.

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"We are pleased to welcome this seasoned team of digital strategists, analysts, designers and technologists to PwC's Advisory practice," said Miles Everson, PwC U.S. Advisory Leader.  "The addition of the BGT business brings our clients new and creative game changing capabilities in customer experience and design.  These sophisticated digital creative strategists, when coupled with PwC's broad range of global business and industry consultants, strengthen our ability to deliver holistic, end-to-end business transformation around the world.  We believe the addition of this team will be a notable differentiator in the market, bringing significant value to our clients."

As part of PwC's U.S. Advisory business, former BGT professionals will focus on helping organizations create an enhanced experience with customers, and drive growth, performance and customer engagement across their entire enterprise. The addition of BGT's people to PwC Advisory's roster of consultants will help clients create differentiating, brand-defining customer experiences, that can lead to higher levels of customer satisfaction and loyalty, expanded market share and sustainable revenue growth.

"The closing of this transaction opens new opportunities for our clients, our people and the communities in which we work," said David Clarke, former CEO and founder of BGT and now a PwC principal.  "PwC is an unmatched powerhouse in the marketplace with global resources and reach.  We're excited to join PwC and look forward to working together with our new colleagues to deliver the 'PwC Experience' to the world."

The acquisition was completed November 1, 2013.  Financial terms of the transaction will not be disclosed.

To learn more, visit www.pwc.com/us/bgt-user-experience-solutions.

About PwC's US Advisory Practice
PwC's US Advisory professionals across consulting, deals and forensics create value for our clients by helping them address their most complex business issues, from strategy through execution.  We understand our clients' industries and unique business challenges, and look across the entire organization—focusing on strategy, structure, people, process and technology—to help clients build their next competitive advantage. PwC's global network of assurance, tax and advisory professionals means that we can bring the right skills and capabilities to help our clients achieve success anywhere around the world. See www.pwc.com/us/consulting for more information or follow us @PwCAdvisory.

About PwC US
PwC US helps organizations and individuals create the value they're looking for. We're a member of the PwC network of firms in 157 countries with more than 184,000 people. We're committed to delivering quality in assurance, tax and advisory services. Tell us what matters to you and find out more by visiting us at www.pwc.com/US. Gain customized access to our insights by downloading our thought leadership app: PwC's 365™ Advancing business thinking every day

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SOURCE PwC US