Qforma Appoints Three New Business Development Executives

SANTA FE, N.M., March 18 /PRNewswire/ -- Qforma, a healthcare data analytics and predictive modeling company, today announced the appointments of Carl Kunz, Keith Mangas and Chris Rofidal to Business Development Executive positions.

"As interest in Qforma's technology, products and services increases, we are seeking professionals with deep industry expertise to complement that growth," said Al Reicheg, SVP of Commercial Operations at Qforma. "Carl, Keith and Chris bring more than 50 years of combined experience to Qforma and to our customers who are seeking to optimize brand performance, and we are excited to have them join our team."  

Carl Kunz comes to Qforma with over 25 years of experience in pharmaceutical and medical device sales, having held a number of positions of increasing responsibility at Ohmeda Healthcare, including National Sales Director.  He most recently served as Vice President of Sales Operations and Strategy at Baxter Healthcare.

Keith Mangas has held multiple sales and marketing positions over the course of his career in the healthcare industry, including positions at Warner Lambert, Wolters Kluwer Health, SDI, Verispan and Healthy Advice Networks.  His extensive data expertise will enable Qforma clients to develop more innovative and successful strategies.

Chris Rofidal began his career in the pharmaceutical industry as a Medical Representative for Organon, rising steadily into the Senior National Account Manager position covering UHC, Prime Therapeutics, Caremark and Medco.  Recently, Chris has brought his managed markets expertise to such start-up companies as Reliant Pharmaceuticals and GTx, Inc.    

About Qforma

Qforma is an advanced analytics and predictive modeling company specializing in solutions for the pharmaceutical and biotech industries.  Qforma leverages the talents of physicists, mathematicians and programmers, and has developed a unique approach to quantifying large data flows with the purpose of eliminating the inefficiencies of traditional sales and marketing techniques. In May 2009, Qforma launched "Most Influential Doctors" (MID), a first-of-its-kind online database presented by USA TODAY that provides consumers with information about the top community medical leaders in virtually every metropolitan area in the U.S.  The database is available at www.influentialdoctors.usatoday.com.  

Qforma is headquartered in Santa Fe, NM, with offices in Princeton, NJ.  More information is located at http://www.Qforma.com.

SOURCE Qforma