QuickMobile and Eventware Bring Game-Changing Mobile Event Solutions to the Middle East

VANCOUVER, British Columbia and DUBAI, United Arab Emirates, March 26, 2012 /PRNewswire/ -- QuickMobile today announced a strategic partnership with Eventware FZ LLC, a new event technology company headquartered in Dubai, United Arab Emirates that will help to accelerate the adoption of mobile event solutions in the Middle East's conference and meeting industry. The partnership combines QuickMobile's Mobile Event 2.0 technology and experience developing mobile meeting apps for global brands with Eventware's mission to advance the event experience and understanding of the Middle East market.  The companies are demonstrating their mobile event solutions at the Gulf Incentive, Business Travel and Meetings Exhibition (GiBTM) at the Abu Dhabi National Exhibition Centre on March 26-28, 2012.

As a result of the partnership, Eventware will market and sell QuickMobile's branded mobile event apps and QuickStart Platform™. The dynamic platform provides real-time data connectivity and Content Management System capabilities, such as real-time event schedules, personalization, interactive and Push messaging, social networking, mCommerce, advertising and analytics.

"Together, QuickMobile and Eventware are providing mobile event solutions that are literally changing how event marketers plan and manage events, and how attendees engage at meetings and conferences," said Patrick Payne, president and CEO of QuickMobile. "Eventware is ahead of the curve in understanding mobile technology and how it can impact an event, and with its experience producing high caliber events and knowledge of the Middle East, we are excited about the partnership and the possibilities for both companies."

"Mobile is a game-changing platform for the events industry, and in the short time that mobile event technology has been available in the Middle East, we have seen tremendous response among event organizers and users," stated Craig Tunstall, Project Director of Eventware. "QuickMobile is the known industry leader of high quality mobile event apps for events, with a proven track record, and list of clients that are among the most recognized brands around the world. We look forward to working together to help event marketers and owners fully leverage the best mobile event technology on the market."

About QuickMobile

QuickMobile works with meeting owners and organizers to develop fully branded mobile meeting apps that serve as catalysts for yearlong conversations with constituents. QuickMobile Mobile Event 2.0 solutions create always-on communications channels that allow event owners to extend their brand and interaction with customers, partners, shareholders and employees beyond the days and locations of an event.  By fully leveraging the capabilities of mobile technology, QuickMobile helps customers increase meeting engagement, extend strategic planning, improve branding, and drive sales and marketing while making communications more effective and sustainable. QuickMobile has offices in Vancouver, Ottawa and Singapore. For more information, visit www.quickmobile.com. Follow QuickMobile on Twitter @quickmobile.

About Eventware

Eventware is an event technology company based in Dubai, United Arab Emirates.

The company takes a leading role in applying pioneering mobile technologies for advancing the live event experience. 

The application of this technology delivers profound impact to the audience experience and directly promotes engagement and an enriched event experience.

Eventware works with a handpicked group of international mobile technology partners each of whom lead in specific mobile technology disciplines.  For more information visit www.eventware.ae

SOURCE QuickMobile