Quiznos calls for October 32 to become a new calendar day
"October 32 should be a national calendar day," says cult sandwich chain Quiznos.
- To support the movement and celebrate the new day, Quiznos is offering fans a free sub with a $10 purchase on October 32nd, 2023*.
- Quiznos Spongmonkeys are requesting all to join the movement to make Oct 32 come true
DENVER, Oct. 24, 2023 /PRNewswire/ -- Iconic sandwich chain Quiznos is today calling for the creation of a new calendar day – October 32nd - to support the Spongmonkeys' demand for a recovery day after Halloween, their favorite holiday.
To honor the movement, Quiznos will offer fans a free 8" sub in the US (or 9" sub in Canada) on October 32, with a $10 purchase. To get in on this free sub offer and join the movement to make October 32 come true, fans must download and sign up for the Quiznos Toasty Points app or be an existing member.
The Spongmonkeys are small, affectionate and friendly creatures who love subs, road trips, and Halloween As they go all out, every year on Halloween, on a 24-hour trick-or-treating marathon, the Spongmonkeys want to use the extra day to recover from the dramatic celebration.
October 32 would give everyone (not just Spongmonkeys) a chance to recover after a heavy day of trick-or-treating, bobbing for apples, and costume parties lasting long into the night on Halloween. It would also memorialize the Quiznos' Spongmonkeys, who recently returned from peoples' nightmares to the airwaves with their debut single.
Quiznos is picking up this campaign on the stern insistence of the Spongmonkeys, its chaotic mascots who love nothing more than the subs, roadtrips and Halloween.
The Spongmonkeys commented, "We love the subs and we love Halloween. Celebrating until the cows come home is part of any Spongmonkey's DNA. We party, we trick-or-treat, we wear our toasty sub costumes, and because we also love October, we want it extended by one day. October 32 is our dream, so let's make it a reality."
Speaking about the logistics, the Spongmonkeys said, "We see October 32 as a national recovery day – simple. We'll just delay November 1 by a day so other great holidays, such as National Calzone Day and International Pet Groomer Appreciation Day would still be celebrated, just postponed by a day.
Quiznos CMO Brent Philip commented, "The Gregorian calendar was last changed in 1582, more than a century before the Earl of Sandwich was born. In the years since we've perfected the sandwich but the calendar has stayed the same. This year we want to change that."
"We're doing this on the strict instructions of our Spongmonkey mascots, who adore Halloween and would like the following day off to recover. To honor them we will be celebrating October 32nd across our restaurants this year, even if the government doesn't recognize it. Come in and enjoy a free sub with any $10 spend."
"We've already got months with 28 days, 29 days, 30 days, and 31 days. Why not 32?"
* Free Sub offer will occur on November 1 in the event the call fails to change the calendar.
Based in Denver, Colorado, REGO Restaurant Group is a fast-casual restaurant platform backed by High Bluff Capital Partners. Quiznos was purchased by High Bluff Capital Partners in 2018.
In 2022, Quiznos began franchising again for the first time in over a decade. Since then, agreements for nearly 100 restaurants have been completed with multiple multi-unit franchisees.
The new Quiznos 2.0 operating models have been in development for three years. The first new restaurants have expanded menus made possible by new cooking equipment.
Quiznos announced a partnership with BCubed manufacturing in 2022 allowing franchisees to obtain pre-fabricated restaurants that can be built in a quick and cost-effective manner.
About Quiznos
Founded in 1981, Denver-based Quiznos is a chain restaurant designed for today's busy consumers who are looking for a high-quality, tasty, freshly prepared alternative to traditional fast-food restaurants. With locations across the United States and 32 countries, Quiznos is one of the world's premier quick-service restaurant chains and pioneer of the toasted sandwich. Quiznos restaurants offer creative, chef-inspired sandwiches, subs and salads using premium ingredients. Rewarding fans through Quiznos loyalty app, Toasty Points, guests can earn and redeem points for free Quiznos menu items at participating locations. For more information, please visit quiznos.com/loyalty or www.quiznos.com, connect with Quiznos on Facebook or follow on Twitter or Instagram. For those interested in owning an iconic sub franchise, visit https://ownaquiznos.com/.
Contact: [email protected]
SOURCE Quiznos
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