AUBURN HILLS, Mich., March 13, 2013 /PRNewswire/ -- Columbus International Auto Show attendees will get to experience the power, capabilities and performance of the award-winning Ram trucks at the new Ram Off-road Experience test track coming to the auto show March 14-17.
"We are proud to showcase the most innovative lineup of full-size pickup trucks on the market," said Mike Dragojevic, Director of the Great Lakes Business Center – Chrysler Group LLC. "The Ram Off-road Experience will be engaging and memorable for riders as they experience the refined interior, capabilities and handling of the Ram 1500."
Participants in the Ram Off-road Experience be given rides with a performance driver through an indoor obstacle course that demonstrates the various truck capabilities including; 30 degree wedge to demonstrate traction, rocks and logs to demonstrate articulation and stability, bumps to demonstrate suspension and a Ram Mountain to demonstrate the ground clearance, approach and departure angles.
There is no additional fee for auto show attendees to participate in the experience. The hours are as follows:
Ram Off-road Experience Hours
Thursday, March 14: 12 p.m. – 9 p.m.
Friday, March 15: 12 p.m. – 9 p.m.
Saturday, March 16: 10 a.m. – 9 p.m.
Sunday, March 17: 10 a.m. – 6 p.m.
The Ram Off-road Experience can be found adjacent to the Chrysler Group display at the Greater Columbus Convention Center (400 N. High Street, Columbus, OH 43215). For more information about the Columbus International Auto Show visit www.columbusautoshow.com.
About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they'd like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.
The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
SOURCE Chrysler Group LLC