RAZR Adds To Leadership Team with Two Key Hires

Jan 08, 2016, 11:40 ET from RAZR

MINNEAPOLIS, Jan. 8, 2016 /PRNewswire/ -- RAZR, the fast-growing engagement technology and design company, has announced that two senior marketing professionals have joined the firm.

Ed Illig has been named Vice President, Chief of Design. He comes to RAZR from HZDG in Washington, D.C., where he was VP interactive creative director. Illig's career spans more than two decades and includes distinguished tenures at some of the industry's most recognized design and marketing agencies.

He was also the founder and Chief Creative Officer of Brainstorm, and is the author of MediaSphere and several hundred articles on branding, design and digital marketing. In his newly created role at RAZR, Illig will oversee the firm's rapidly evolving team of creative talent.

The company has also announced that Kevin Walsh has been named Vice President, Chief of Experience Design. Walsh joins RAZR from Merkle, the nation's largest privately held agency, where he was VP of experience architecture.

Earlier in his career, Walsh held senior user experience, creative and strategy positions at leading digital agencies including Ogilvy & Mather and Organic. Walsh's role at RAZR is also a new one, and reflects the company's quickly growing book of digital business.

"We're both excited and humbled in having Ed and Kevin join us," said RAZR President Mark A. Weninger. "Their multi-disciplinary approach to customer engagement, and ability to inform every step of the customer journey, will demonstrably advance our service offerings. Stated most simply, we're very lucky to have them with us." Illig and Walsh will be based at the company's Minneapolis headquarters.

RAZR (razrhq.com), a full-spectrum consumer engagement company, has been recognized with numerous honors including a Minneapolis/St. Paul Business Journal Best Place to Work and the Fast 50 Award for the fastest-growing private companies in the Twin Cities. Recently the company announced its acquisition of Twin Cities-based Larsen Design and the launch of REV® 2.0, a proprietary platform that enables dynamic audience engagement for financial services and healthcare marketers.

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