WASHINGTON, Nov. 19, 2015 /PRNewswire/ -- Clutch has released its first piece of research recognizing top social media management software.
The identified leading software products are Hootsuite, Sprout Social, Oktopost, Simply Measured, Radarly, Zoomph, Shoutlet, Brand24, Buzzlogix, and Followerwonk.
These findings are based on an algorithm that factors in functionality of the platforms and breadth of features, support resources, client reviews, ease of use, and market presence.
"In recent years, social media has become the leading medium for businesses to communicate with their clients, build an online reputation, keep up with trends and monitor their competitors," stated Eleonora Israele, Analyst at Clutch. "These tools provide businesses with sophisticated technology that saves them time and effort and gives them invaluable insight into their industry and what people are saying about them."
Clutch software profiles describe the products' features, pricing plans, support resources, customer focus and industry focus. The profiles also include full-length use case reviews.
Clutch's effort to identify leading social media management software is ongoing and Clutch encourages established platforms to apply for inclusion in future research updates.
The full ratings and reviews can be found here:
Clutch is a Washington, DC-based B2B research firm that identifies top service providers and solutions firms that deliver results for their clients. The Clutch methodology is an innovative research process melding the best of traditional B2B research and newer consumer review services. Clutch utilizes a proprietary framework, the Leaders Matrix, which maps firms' focus areas and their ability to deliver on client expectations. To date, Clutch has researched and reviewed 1000+ companies spanning 50+ market segments.