NEW YORK, April 16, 2012 /PRNewswire/ -- Resound Marketing, a PR agency focused on helping clients "make some noise,"(SM) today announced that it has been selected as the agency of record to promote the results of the report "Ditch Digital Dablling: How Small Businesses and Nonprofits Can Master Online Marketing," a joint research project by Message Medium, website building and marketing specialists, and Ventureneer, a media, marketing, and research company that helps corporations build meaningful relationships with small businesses. The survey was designed and conducted to definitively determine the online marketing strategies and tactics that work best for various small business sectors – ranging from women-owned and minority-owned companies, to nonprofits and socially responsible organizations. Resound will publicize the results of the survey across several media segments, and coordinate media interviews with the experts who led the survey initiative, Message Medium president Maisha Walker and Ventureneer president Geri Stengel.
By showing small businesses which online marketing and social media strategies have and haven't worked, the survey results can act as a research-driven guide to saving them time and money when putting together their own marketing plans – leveraging the successes and avoiding the pitfalls experienced by their peers. The final report will also include examples of success stories, coming directly from those organizations that participated in the survey.
"We chose to partner with Resound Marketing because of their experience creating and driving thought leadership campaigns for many of their business services clients over the years," said Maisha Walker. "Both Message Medium and Ventureneer work with emerging businesses everyday who are struggling with their online marketing decisions. So by publicizing the results of this yearly survey, we feel we can help an even greater number of organizations identify the right options for their particular needs – and even more importantly, implement them effectively."
For more on the survey, visit www.DitchDigitalDabbling.com.
About Resound Marketing
Through results-driven PR and marketing programs, Resound Marketing helps clients "make some noise," and grab the attention of customers, partners, and the press. We're experts in delivering strategic marketing plans, high-impact press coverage, compelling copywriting, trade show & event planning, and social media marketing. Resound clients range from startups and small businesses to national brands, offering products and professional services in a range of industries – spanning tech & mobile, green, babies & kids, boomers & seniors, health care, financial services, business services, and more. Don't need a full PR program? We also offer a wide range of short-term project options, PR toolkits, training, and seminars. For more information, visit www.resoundmarketing.com.
SOURCE Resound Marketing