ReviewPro Announces the Launch of the World's First Free Online Reputation Tool for Hoteliers

BARCELONA, July 29 /PRNewswire/ -- ReviewPro, the leading provider of online reputation and social media management tools for the hotel sector, announced today the launch of a Free version of its acclaimed product. Targeted at 3, 4, and 5 star hotels with 50 or more rooms, the Free version is initially available for hotels in Spain, Andorra, the UK, Ireland and Germany and will be rolled out to cover hotels in more than 15 other countries in the coming months.

ReviewPro offers a web based, analytical tool that enables hotels to more efficiently track, classify and manage their online reputation and presence in social networks. The paid versions of the company's products offer expanded functionalities that allow hoteliers to increase quality performance, revenue, profitability and turn user generated content into a competitive advantage. With more than 600 clients including Sol Melia, Eurostars Hotels and the Landmark Hotel in London, ReviewPro is the pan-European market leader in this space.

According to R.J. Friedlander, CEO of ReviewPro, "The impact of user generated reviews/content is clearly one of the biggest trends to affect the hotel sector in recent years. While it is rare to find a hotel professional that is not concerned with his/her online reputation, not every hotel is ready to pay for advanced technology to help them manage their efforts in this area. From today, such hotels can take the first step in turning their online reputation into increased profitability and a competitive advantage at no cost."  

The Free version provides hoteliers with their Global Review Index™, a general quality score that is quickly becoming the standard in the industry for hotels to measure and benchmark their online reputation. In addition, the Free version allows hoteliers to view the latest consumer reviews, from more than 50 online travel agencies, as well as interesting competitive intelligence.

About ReviewPro

ReviewPro is the leading provider of online reputation and social media management solutions for the hotel sector. The company offers web based analytical tools that enable hotels to more effectively track, organize and manage their online reputation in leading review sites as well as presence in leading social media platforms. Aggregating and analyzes more than 22 million user-generated reviews in 7 languages, the company has the most complete solution for hoteliers available.

SOURCE Review Rank S.A.