NEW YORK, July 15, 2016 /PRNewswire/ -- RFID Journal announced today that it will hold its 12th annual RFID Journal LIVE! Europe conference and exhibition in London, England, on Nov. 10, 2016. The one-day event will include a conference track focused on the use of radio frequency identification technologies in the retail and apparel sectors.
LIVE! Europe is designed to help companies that are considering using RFID to address real business challenges, determine the best RFID technology for their needs, learn best practices from early adopters, find the right technology partners and move forward with deployment.
The conference will open with three general sessions and then divide into two tracks. The Retail Track will include case studies presented by retailers currently benefiting from employing RFID. Dr. Bill Hardgrave, the dean of Auburn University's Harbert College of Business, will explain how to lay the foundation for an omnichannel strategy. Additional speakers in this track will include leaders from Marks & Spencer, Decathlon, Sport Zone and Jack Wills.
The Main Track will cover a wide variety of applications relevant to companies in manufacturing, logistics and other industries. Attendees will also have the opportunity to take part in fast-track RFID Professional Institute Certified Associate training, presented by RFID4U, on Nov. 9.
"There has been a lot of buzz about RFID recently, particularly in the retail sector," said Mark Roberti, RFID Journal's founder and editor. "This event represents a unique opportunity for retailers and other companies across Europe to learn how they can improve the way they do business by utilizing RFID technologies."
For additional information regarding RFID Journal LIVE! Europe, visit www.rfidjournalevents.com/europe.
About RFID Journal
RFID Journal is the leading source of news and in-depth information regarding radio frequency identification (RFID) and Internet of Things technologies (IoT) and their many business applications. Business executives and implementers depend on RFID Journal's websites for up-to-the-minute news, in-depth case studies, best practices, strategic insights and information about vendor solutions related to RFID and IoT technologies. This has made RFID Journal a trusted and respected technology information resource, serving the largest audience of RFID and IoT decision-makers worldwide—online and at face-to-face events. For more information, visit www.rfidjournal.com and www.iotjournal.com.
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