Sabor Latino Brand Comes to Chicago -- Defining the Taste of California's New Majority
FMI CONNECT CREATING NEW BUSINESS OPPORTUNITIES FOR THE LATINO FOOD INDUSTRY BY PARTNERING WITH THE SABOR LATINO FOOD INDUSTRY TRADE SHOW
CHICAGO, June 9, 2015 /PRNewswire/ -- Food companies are quickly waking up to the fact that Latino consumers want more than chips and salsa. National and local grocers, buyers, and food companies will convene June 8-11 for the Annual FMI Connect in Chicago.
According to Sabor Latino creator, Lilly Rocha, as the growing Hispanic market demands quality food and beverages, Latinos want brands that offer everything from vegan to organic and yes, good quality tortillas, chips, and salsa.
"Chicago is the fifth largest Hispanic/latino population in the US and this is the show for the food industry to attend!" Rocha said. The presence Sabor Latino at FMI Connect provides an intimate platform for grocers, restaurateurs, schools, hotels, hospitals, and foodservice professionals to engage with food suppliers and manufacturers wishing to tap and grow in the lucrative Hispanic market."
With Latinos comprising nearly a quarter of the U.S. population today, experts say this change is dramatically flavoring the American culinary experience. Today's purchasing power of the U.S. Hispanic is $1.2 Trillion. Chicago is the fifth largest Latino population.
"Chicago has the nation's fifth largest Hispanic population and Hispanics make up a little over 21 percent of Chicago's population, including the business sector," said Lilly Rocha, show director for the Sabor Latino Food Show. "Hispanic food products have not only been on the rise in most of the traditionally high–density Hispanic cities like Los Angeles, New York and Miami, but are a staple in most of the country."
With 700+ exhibitors, FMI Expo has everything you're looking for—the latest tastes, the coolest technologies and great ideas for every aisle of your store.
About Sabor Latino: With the tagline, "Defining the Tastes of the New Majority," Sabor Latino aims to be the trade show that brings together authenticity and innovation to promote a successful industry in which consumer health matters. Sabor Latino is produced by Lilly Rocha of Space67Productions, based in Long Beach, California.
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SOURCE Sabor Latino
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