NEW YORK, Nov. 8, 2012 /PRNewswire/ -- Scott Koondel has been named Senior Vice President and Chief Corporate Content Licensing Officer for CBS Corporation. The announcement was made today by Joseph Ianniello, Executive Vice President and Chief Financial Officer, CBS Corporation, to whom Koondel will report.
In this new role, Koondel will be responsible for developing and executing a coordinated company strategy designed to maximize revenue from the licensing and distribution of content from all of the Company's business units, including CBS Studios, CBS Television Network, CBS News, SHOWTIME, CBS Films and CBS Interactive. In addition, Koondel will also seek opportunities to optimize the value of programming assets associated with CBS's interest in The CW, and will integrate and grow revenue derived from a vast library of past CBS series.
"Scott's efforts over the past several years have opened a variety of new markets and have had a major positive financial impact for CBS," said Ianniello. "He is a truly unique executive, with his finger on the pulse of this emerging growth area for our company. We look forward to his continued success as we drive the value of our content across the ever-expanding platforms that provide such a clear opportunity for us."
Koondel will continue to stay closely involved in the support of the Company's efforts in domestic cable and digital programming sales under the newly formed CBS Global Distribution Group, a merger of the Company's domestic and international programming distribution business.
Prior to this appointment, in addition to his growing corporate role, Koondel had been the President of Distribution for CBS Television Distribution, where he consistently set industry records for the sale of CBS programming in the off-network programming marketplace. At the same time, he spearheaded the Company's entry into the emerging digital distribution space, and was instrumental in the deals that brought CBS library programming to Netflix and Amazon, among others.
Previously, Koondel served as Executive Vice President, Off-Network, Cable and Interactive Media for CBS Television Distribution, following its creation after the September 2006 merger of King World and CBS Paramount Domestic Television. Before the merger he had been Executive Vice President, Distribution, CBS Paramount Domestic Television, where he oversaw a national sales force for the division's off-network and first-run syndicated programming. Over the years, he played a key role in the integration of Viacom Productions, Spelling Entertainment, Worldvision and Rysher's television assets into CBS Paramount Domestic Television.
Prior to CBS's separation from Viacom in January 2006, Koondel oversaw distribution for all of Paramount Pictures' theatrical features and managed its library of more than 3,600 titles. He first joined Paramount in 1994 as Eastern Division Manager in New York. He was promoted to Vice President of Off-Network Television Sales in 1997, and soon added first-run television to his responsibilities. In 1999, he was named Senior Vice President and National Sales Manager. Previously, Koondel held executive positions in sales and marketing at Tribune Television, A&E Cable Networks and Cox Communications.
About CBS Corporation
CBS Corporation is a mass media company that creates and distributes industry-leading content across a variety of platforms to audiences around the world. The Company has businesses with origins that date back to the dawn of the broadcasting age as well as new ventures that operate on the leading edge of media. CBS owns the most-watched television network in the U.S. and one of the world's largest libraries of entertainment content, making its brand – "the Eye" – one of the most recognized in business. The Company's operations span virtually every field of media and entertainment, including cable, publishing, radio, local TV, film, outdoor advertising, and interactive and socially responsible media. CBS's businesses include CBS Television Network, The CW (a joint venture between CBS Corporation and Warner Bros. Entertainment), Showtime Networks, CBS Sports Network, Smithsonian Networks, Simon & Schuster, CBS Television Stations, CBS Radio, CBS Outdoor, CBS Television Studios, CBS Studios International, CBS Global Distribution Group, CBS Interactive, CBS Consumer Products, CBS Home Entertainment, CBS Films and CBS EcoMedia. For more information, log on to www.cbscorporation.com.
SOURCE CBS Corporation