Selector Accelerates Momentum in 2024: Triples ARR, Launches Groundbreaking Network Language Model, and Attracts Major New Fortune 500 Customers

Network AIOps leader paves way for strong growth and market leadership in 2025

SANTA CLARA, Calif., Feb. 10, 2025 /PRNewswire/ -- Selector, an industry leading platform for managing multi-domain network and application infrastructure, is reporting a doubling of its Annual Recurring Revenue (ARR) for the third consecutive year—a 398% growth rate—and client Net Revenue Retention of 170%.

Selector is an industry leading platform designed to generate real-time, actionable insights for managing multi-domain network and application infrastructure. The company's customized AI solutions leverage machine learning to monitor, detect and safeguard organizational networks against downtime, operational issues and revenue disruption.

"2024 was a transformative year for Selector as we continued to deepen our technological leadership, expand our global footprint, and drive unprecedented growth," said Kannan Kothandaraman, CEO of Selector. "Our Series-B funding and strategic international expansion will continue to fuel our significant growth while meeting the evolving needs of enterprises worldwide. Thanks to our success in 2024, we've effectively set the stage for another breakthrough year in 2025."

The company's technology is being deployed by some of the largest telecommunications and enterprise companies and is seeing increased adoption by new large-scale customers. During 2024, the company expanded its Fortune 500 customer base, adding marquee clients across critical industries including healthcare, financial services, retail, and telecommunications. These strategic expansions underscore Selector's ability to deliver transformative operational intelligence solutions across diverse and complex enterprise environments.

Funding News

Selector closed a $33M Series-B funding round in the second half of 2024, led by Ansa Capital.The round was led by Ansa Capital, a New York City-based venture capital firm that invests in enterprise software companies, other new investors in the round were AT&T Ventures, Bell Ventures, Singtel Innov8, and Hyperlink Ventures. They were joined by existing investors Two Bear Capital, Atlantic Bridge, and Sinewave Ventures. The new investment brings Selector's total funding to more than $66 million.

Innovation Highlights

Key innovation initiatives for Selector in 2024 included:

• Network Language Model (NLM): The industry's first NLM helps operations teams talk to their networks with a simple natural language interface to make faster, data-driven decisions. It gleans network insights from emails, maintenance logs, and other sources and presents actionable resolutions for operators. This minimizes false alarms, improves alert accuracy, and reduces manual work.
• Enhanced Digital Twin Technology: IT teams can predict network behavior through "What-If" scenarios to improve risk management and resolve problems faster across all network layers. IT teams can now foresee failures before they happen, enabling efficient decision-making without interfering with the real network and reducing risks to their infrastructure.
• Programmable Synthetics Sensors: These advanced sensors give real-time visibility into application performance and availability and seamlessly connect this data with network infrastructure. By proactively finding and fixing application performance issues before they impact end-users, organizations can protect revenue and ensure a smooth user experience.

Industry Recognition

In 2024, Selector continued to be recognized by industry analysts and publications, winning numerous awards and recognition. Selector was named in nine Gartner® Hype Cycle reports, which can be found in our press release earlier this year. Gartner's recognition validates Selector's leadership in AI-driven event intelligence and AIOps solutions. Additionally, Selector was featured in the 2024 Futuriom 50 Cloud Market Trend Report, further solidifying its position as a leading innovator in AIOps and observability. Selector was also recognized as a winner of the Bay Area Best Places to Work, an awards program presented by the San Francisco Business Times and the Silicon Valley Business Journal.

Channel Growth and Market Expansion

To support rapid growth, Selector strengthened its go-to-market strategy with key initiatives, including the expansion of its partner program under new channel leadership. The firm also achieved a remarkable 175% year-over-year growth in channel transactions. Additionally, Selector became part of the Google Cloud Network observability partner ecosystem, offering joint customers comprehensive visibility across cloud and hybrid networks.

The company is expanding in Asia with the opening of its first international office in Japan, demonstrating a commitment to supporting technological innovation in one of the world's most advanced markets. With these milestones, Selector is poised to continue its growth trajectory in 2025 through continued market expansion, product innovation, and strategic partnerships.

About Selector

Selector is an AIOps solution that gives the world's largest companies complete visibility and intelligence into their highly complex networks, infrastructure, and applications. Leading telecommunications companies, cloud service providers (CSPs), and enterprises across industries use the company's technology to ensure their networks are up, operating, and generating revenue. It achieves this by eliminating the 90% of repair time teams spend manually identifying the origins of incidents and outages. Selector's AI engine interfaces directly with its industry-first network large language model (NLM) to sort through enormous volumes of data autonomously, making troubleshooting instantaneous. Now, for the first time ever, network teams can have real-time conversations in human language with all their data across warehouses and tooling to fix issues exponentially faster.

Selector's AIOps and Event Intelligence solution has been recognized by Gartner in multiple Hype Cycle reports. Founded in 2019, Selector is backed by Two Bear Capital, Atlantic Bridge Ventures, Sinewave Ventures, Ansa Capital, Singtel Innov8, Hyperlink Ventures, AT&T Ventures, Bell Ventures, Comcast Ventures, and others.

Media Contact:
Stephen Ochs
Sr. Director of Marketing
[email protected]
978-886-4712

SOURCE Selector