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Seminario web gratuito: Turismo médico: ¿triunfos rápidos o éxito a largo plazo?
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News provided by

Medical Tourism Association

Nov 01, 2022, 08:30 ET

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PALM BEACH GARDENS, Florida, 1 de noviembre de 2022 /PRNewswire/ -- Muchas organizaciones están buscando triunfos rápidos en el turismo médico: instalar un nuevo sitio web rápidamente, implementar servicios rápidos para pacientes que viajan por motivos médicos, lanzar una rápida campaña de marketing y atraer a pagadores internacionales de forma expedita. La realidad es que si uno solo se enfoca en triunfos rápidos, se decepcionará rápidamente. El éxito a largo plazo en el turismo médico requiere un enfoque disciplinado y proactivo que sea centrado en el paciente, promueva la innovación continua y aproveche las relaciones y alianzas inteligentes.

Regístrese en este seminario web y comprenda dónde se encuentran las brechas a fin de identificar dónde están las oportunidades.

7 de diciembre de 2022

10:00 a. m. | Hora estándar del este
04:00 p. m. | Hora estándar europea
06:00 p. m. | Hora estándar del Golfo
10:00 p. m. | Hora estándar de China

Acompáñenos mientras los expertos analizan por qué algunas organizaciones tienen éxito en el turismo médico mientras que otras están fallando y por qué algunas organizaciones llegan a un límite de volumen de pacientes que simplemente no pueden superar, mientras que otros proveedores de cuidados de la salud tienen pacientes golpeando a su puerta.  

Examinaremos las principales partes interesadas de la industria, incluidas las compañías de seguros, los facilitadores, los hospitales y los médicos, para comprender algunos denominadores comunes del éxito y el fracaso en el sector del turismo médico.

Puntos de aprendizaje del seminario web:

  • Cosas que usted podría estar haciendo en este momento que están limitando el éxito de su marketing de turismo médico.
  • Errores comunes que muchos proveedores de atención médica cometen en la comunicación y el compromiso de los clientes. 
  • Eliminar las barreras que están impactando negativamente en la experiencia de los pacientes que viajan por motivos médicos.
  • Las estrategias que las organizaciones pueden emplear para crear sólidas relaciones de referencias. 
  • Los pasos que las empresas emergentes y las aseguradoras pueden tomar para maximizar el ingreso exitoso al sector del turismo médico. 
  • ¿Por qué algunas iniciativas gubernamentales son exitosas, mientras que otras no lo son? 
  • El nuevo programa EXCELerator de GHA es una solución diseñada para acelerar la innovación y maximizar las oportunidades de éxito en el ámbito de la atención médica a nivel mundial.

¡Haga clic aquí para registrarse!

Acerca de la Medical Tourism Association (MTA):

La Medical Tourism Association es una asociación internacional sin fines de lucro compuesta por los principales hospitales internacionales, proveedores de cuidados de la salud, facilitadores de viajes con motivos médicos, compañías de seguros y otras empresas afiliadas y miembros con el objetivo común de promover el más alto nivel de calidad de la atención médica a los pacientes en un entorno global. La asociación promueve los intereses de sus miembros proveedores de cuidados de la salud y facilitadores de viajes médicos. La Medical Tourism Association tiene tres principios: transparencia, comunicación y educación. La Medical Tourism Association trabaja con los gobiernos para ayudar a lanzar iniciativas estratégicas y a largo plazo en materia de turismo médico entre todas las partes interesadas.

Acerca de Global Healthcare Resources (GHR):

Global Healthcare Resources es una firma de consultoría de marketing que se especializa en estrategia de desarrollo de negocios y marketing, así como en servicios de penetración en las industrias de atención médica, beneficios, bienestar y turismo médico de los empleadores.

GHR aprovecha el liderazgo intelectual, la formación educativa y los eventos virtuales y en vivo para conectar a compradores y proveedores de servicios a fin de ampliar las oportunidades de negocio. En los últimos dos años, GHR se ha centrado en utilizar la conexión entre la motivación personal y profesional para desarrollar un negocio, y lanzó tres conceptos en áreas clave muy necesarias para el crecimiento de la industria. Costo, cultura y cuidado. A través de estos conceptos, GHR anticipa crear un movimiento que inspire el crecimiento a través de la visión compartida, la misión y los valores estrechamente vinculados entre el empleador y los empleados.

FUENTE Medical Tourism Association

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