SHOPLINE and Entrepreneur Media Launch Partnership for Founders Growing Online Businesses

Founders get the guidance and commerce tools they need for wherever they are on their journey from their first product test to selling at scale.

LOS ANGELES and SANTA ANA, Calif., Sept. 30, 2026 /PRNewswire/ -- SHOPLINE, the global commerce platform serving more than 700,000 merchants worldwide, and Entrepreneur Media, which reaches founders through its magazines, entrepreneur.com, books, newsletters, and live and virtual events, today announced a partnership that pairs Entrepreneur's editorial depth with SHOPLINE's commerce platform through a research whitepaper, a webinar, and an affiliate program for founders ready to start selling.

The program is built for founders at every stage, from first concept and product testing to early sales and brands already running at scale. The whitepaper and the webinar take on the decisions all online sellers must face: how to set up a storefront, how to price and position a product, which sales channels to open, what to measure, and when to expand. Entrepreneur will lead the creation and distribution of the content; SHOPLINE will supply the commerce expertise behind it.

The affiliate program anchors the commercial side of the partnership, directing readers ready to open a store to a SHOPLINE landing page, where they can create a storefront, set up payments, and run marketing automation.

"Entrepreneurs have come to us since 1977 to bring an idea to life, and they show up with every kind of ambition," said Bill Shaw, President of Entrepreneur Media. "This partnership puts dreams into action. Somebody can think about opening a store on a Tuesday morning and be building it that afternoon."

"Entrepreneur reaches founders at the moment the big decisions are still open," said Christopher Yang, co-president of SHOPLINE. "Our part is making sure the commerce side runs as one system from the first sale forward, so what serves ten orders a week still serves ten thousand."

About SHOPLINE

Founded in 2013, SHOPLINE is a leading global Software-as-a-Service (SaaS) provider and omnichannel commerce enabler. The platform empowers over 700,000 merchants worldwide to build, market, and scale their businesses through a comprehensive suite of unified commerce solutions, including e-commerce website creation, social commerce, live shopping, and point-of-sale systems. Headquartered in Singapore, SHOPLINE operates globally with a thriving partner ecosystem designed to level up retail operations for brands of all sizes. Learn more at www.shopline.com. Follow us on LinkedIn.

About Entrepreneur Media

For nearly 50 years, Entrepreneur has helped business leaders start, run and grow their ventures. Today, the brand fuels creative ideas and breakthrough growth plans for millions of business owners across Entrepreneur.com, Entrepreneur and Entrepreneur's Startups magazines, social communities, a podcast network, linear and streaming television, email newsletters, books, and live and virtual events.

Media Contact:
David Wamsley
Rosebud Communications
[email protected]
415.259.9104

SOURCE SHOPLINE