SignalDemand Names Prakash Upadhyaya Senior Vice President and Chief Technology Officer

SAN FRANCISCO, May 9, 2011 /PRNewswire/ -- SignalDemand®, the leader in predictive analytics and optimization for commodity-based value chains, today named Prakash K. "PK" Upadhyaya as senior vice president of engineering and operations and chief technology officer.  In his new position Upadhyaya will be responsible for the rigor and scalability of the entire technology stack and all hosting operations.

"In recent quarters we've seen commodity-based manufacturers and their trading partners struggle like never before with market volatility...and we've seen a corresponding acceleration in the adoption of SignalDemand solutions," said Mike Neal, CEO of SignalDemand.  "With demand for our solutions scaling like this, we must scale our operations and technology to stay ahead of the growth. PK is a seasoned senior executive with the knowledge and experience to make this happen. We are fortunate to have him as part of our executive team."

Upadhyaya brings broad experience in engineering and operations across multiple industries and markets. He has held a variety of senior executive engineering and operational positions at VMware, Intuit, and Hewlett-Packard where he was CTO of HPshopping.com and led their Consumer Business Organization's worldwide development. He brings a wealth of experience in the business intelligence (BI), master data, and analytics domains having led VMware as their Data tsar and HP's BI and Decision Support Organization. He has significant experience in services based architectures and led Intuit's Next Gen Business Infrastructure engineering team during his tenure there.  He has also served as the CEO of Rising Solutions, Inc., where he transformed the India-based company into a web- and mobile-focused global software solutions company.

About SignalDemand

SignalDemand provides predictive analytics and optimization for commodity based value chains. Through on-demand software and services, SignalDemand delivers real-time recommendations to help make complex price, mix, supply and purchasing decisions across products, customers, channels and suppliers.

SignalDemand's recognition includes being named a "Cool Vendor" in Gartner's "Cool Vendors in Manufacturing" Report and was the only on-demand pricing company recognized by JMP Securities' "Hot 100" list of private companies. Companies such as Wal-Mart, Cargill, ConAgra, JBS, Sobeys, Sysco, Teys Brothers, BJs, Farmland Foods and Hormel rely on SignalDemand for immediate and ongoing improvement of financial performance.  For more information, please visit http://www.signaldemand.com

*SignalDemand is a registered trademark of SignalDemand.

SOURCE SignalDemand