SKG Wins Three Global Travel Retail Awards, Showcasing Technology for Modern Travel and Expanding Global Presence

PARIS, Oct. 21, 2026 /PRNewswire/ -- Chinese health technology brand SKG has received three honors at the Global Travel Retail Awards 2026, with its G7 Pro Fold Neck Massager winning both "Best Technology Product" and "Best Travel Accessory," while the W9 Ultra Waist Massager earned "Best Travel Exclusive Product." Notably, "Best Technology Product" and "Best Travel Exclusive Product" were introduced for the first time in 2026, making SKG the inaugural winner in both categories. https://www.skg.com/?utm_source=media_name&utm_medium=pr&utm_campaign=product_launch_2026

The Global Travel Retail Awards is the only consumer-voted award in the global duty-free and travel retail industry. 80% of the final score comes from 5,000 international travelers selected from research agency m1nd-set's traveler database, while a panel of travel content creators determines the remaining 20% following a three-day hands-on evaluation in London. This year's winners also included internationally recognized brands such as Marc Jacobs and Clarins.

Under the awards program's long-standing practice, both winning SKG products will enter global travel retail channels carrying the "Voted by Shoppers" designation, a mark that organizers say can significantly enhance consumer purchase intent.

Technology for Travel Wellness

The recognition comes as global air travel continues to recover and long-haul journeys, multi-stop itineraries, and intensive business travel become increasingly common. As travelers pay greater attention to managing neck, shoulder, and lower-back discomfort on the move, wearable wellness devices are becoming a regular part of carry-on essentials.

Designed to address these real-world travel needs, the G7 Pro Fold combines a 180-degree foldable structure with a lightweight 278-gram design, making it easy to pack and carry. The device integrates pulse stimulation, physical vibration, heat therapy, and dual-spectrum photothermal technology to provide a comprehensive relaxation experience during travel.

The award-winning W9 Ultra features multiple independently driven massage heads capable of simulating kneading, pinching, pressing, and other massage techniques across different body zones. Combining medium-frequency pulse technology with surround photothermal therapy, it features a flexible wearable design that can be comfortably used over clothing.

Behind these products is a long-term commitment to technology development and standards leadership. SKG has invested continuously in research and development for 19 years and holds more than 1,500 registered patents worldwide, including over 300 granted invention patents. The company operates a technology research institute, proprietary manufacturing facilities, and nine core laboratories. In China, it also led the development of the industry standard Household and Similar-Use Low-Frequency Massagers (QB/T 8100-2024), which took effect in July 2025.

Expanding Global Presence

The awards also reflect SKG's broader globalization strategy. Rather than relying solely on an export-driven approach, the company has increasingly focused on building a localized presence in overseas markets. To address differences in wearing habits, ergonomic preferences, language environments, and service expectations, SKG extends localization efforts beyond distribution to product functionality, industrial design, user interfaces, regulatory compliance, and after-sales support. The company has established corporate or operational entities in China, Singapore, the United States, and the Netherlands, supported by an overseas team of nearly 100 employees.

Today, SKG products are available in more than 50 countries and regions across North America, Europe, Asia-Pacific, the Middle East, and Latin America. The brand sells through online platforms including Amazon, Lazada, Shopee, and its direct-to-consumer website, while also partnering with major offline retailers such as Costco, MediaMarkt, Saturn, Bic Camera, Takashimaya, and Selfridges. According to a Frost & Sullivan study completed in April 2025, SKG ranked No. 1 globally in smart massager sales revenue for three consecutive years from 2022 to 2024. Between 2023 and 2025, SKG achieved nearly twofold growth in revenue from markets outside mainland China.

As travel retail continues to evolve, SKG's latest recognition highlights how technology-driven wellness products are responding to the realities of modern travel while demonstrating the company's ongoing transition from exporting products to building lasting roots in global markets.

About SKG Health

Founded in 2007, SKG Health takes its name from the values "Smart, Kind and Global" and is a global leader in health technology focused on wearable devices across massage, sports recovery and everyday wellness. Its products are available in more than 50 countries and regions. Frost & Sullivan ranked SKG first in global smart massager sales from 2022 through 2024.

For more information, please visit https://www.skg.com/?utm_source=media_name&utm_medium=pr&utm_campaign=product_launch_2026.

SOURCE SKG