SOCCER.COM & Makita USA Announce Seventh Annual El Tricolor Soccer Contest
Grand Prize includes VIP treatment at Mexico vs. Argentina match in September
Jun 23, 2015, 08:00 ET
HILLSBOROUGH, N.C., June 23, 2015 /PRNewswire/ -- SOCCER.COM, the largest online soccer retailer in the world and a leading brand of parent company Sports Endeavors, Inc., today announced in collaboration with Makita USA its Seventh Annual El Tricolor Contest. The contest, which runs June 22 – August 15 offers one lucky fan the chance to win a grand prize trip for two to the Mexico vs. Argentina match on September 8 in Dallas, Texas.
The grand prize includes round-trip airfare, hotel, transportation to and from match, a VIP pregame field experience and VIP game tickets for two. Fans can enter for a chance to win at www.SOCCER.com/eltricolor.
"Makita's active sponsorship of the Mexican National Team (MNT), as well as Major League Soccer (MLS), is a key part of the company's effort to integrate the Makita brand into the life and passions of the Hispanic contractor," says Raquel Portillo, senior marketing specialist, emerging markets at Makita. "Our partnership with Sports Endeavors allows us to give a contractor who supports MNT a dream trip to see their favorite team in action."
"Each year the El Tricolor contest grows in number of entrants and helps us honor our fans who make SOCCER.COM a huge success," says Jimmy McIntyre, Director of Marketing. "It allows us to connect our large database of Mexican fans with the Makita brand for a mutually beneficial partnership where fans are the ultimate winners. When a contest can pay homage to soccer fans, while also creating great sales and brand awareness, it is a win-win situation for everyone. Hispanics are estimated to have $1.5 trillion in purchasing power this year, so through this collaboration, we feel certain that the 2015 El Tricolor contest will be the best yet."
El Tricolor refers the red, white and green of the Mexican flag, which also represents the jersey colors of the Mexican National Team (FMF) affectionately known as El Tri. Legends such as Jared Borgetti, Jorge Campos and Claudio Suarez have made way for today's heroes, including Giovani dos Santos, Javier "Chicharito" Hernandez and Guillermo Ochoa, to create a sustained tradition of excellence on the field. In the summer of 2015, El Tri will challenge for silverware in the Copa America and Gold Cup, taking the field in a black home and white away jerseys with green on their hearts. The latter symbolizes respect, dynamic energy and patriotism, which are hallmarks of Mexican players.
About Makita USA: Makita utilizes leading-edge technology and innovation to engineer tools that are more compact with less weight to deliver industrial strength power and results. Makita USA, Inc. is located in La Mirada, California, and operates an extensive distribution network located throughout the U.S. For more information, please call 800-4-MAKITA (800-462-5482) or visit www.makitatools.com. You can follow Makita on Facebook at makitatoolspage, Twitter @makitatools, and YouTube at makitapowertools. Makita is Best in Class Engineering.
About SOCCER.COM: SOCCER.COM is part of the world's leading authentic grassroots soccer company, Sports Endeavors, Inc., which was founded in 1984. SOCCER.COM has more than two million visitors per month and its print catalog has the largest distribution of any U.S. soccer publication in the world. Sports Endeavors also operates leading online retail sites for lacrosse and rugby at LACROSSE.COM and worldrugbyshop.com.
SOURCE Sports Endeavors, Inc.
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