SOL DE JANEIRO TEAMS UP WITH RISING BRAZILIAN RACE CAR DRIVER, AURELIA NOBELS, TO CREATE A LIMITED-EDITION FRAGRANCE MIST
Sol de Janeiro marks the latest expression of its commitment to championing women in sports, collaborating with rising Brazilian race car driver Aurelia Nobels to introduce a limited-edition, sun-soaked tropical gourmand fragrance inspired by her Brazilian roots and the exhilarating rush of motorsport. Ready? Start Your Spritzing.
NEW YORK, Nov. 11, 2026 /PRNewswire/ -- Sol de Janeiro, the global beauty brand that transformed fragrance mists into a cultural phenomenon, has teamed up with Brazilian race car driver Aurelia Nobels to introduce a brand-new, limited-edition fragrance inspired by Nobels' fearless energy on the track, designed to bottle the feeling of exhilarating confidence and the thrill of crossing the finish line.
A love letter to Aurelia's unapologetic confidence and vibrant spirit, the collaboration builds on Sol de Janeiro's ongoing commitment to women in sports and celebrates the invigorating energy that comes from fearlessly pursuing your passion.
A rising talent in motorsport, Nobels began her racing career at age 10 in Brazil alongside her brother, before making her single-seater debut in the 2022 Brazilian F4 Championship as the first woman on the grid. That same year, she won the FIA Girls on Track – Rising Stars program in the Senior category, later competing in F1 ACADEMY with ART Grand Prix in 2024 and 2025, where she scored her first podium in Las Vegas. Most recently competing in the 2026 GB3 Championship in Britain, Nobels is pursuing her ultimate racing ambitions, while inspiring the next generation of women to follow their own paths.
"Growing up in Brazil, I was surrounded by vibrant colors, tropical fruits, and an energy that makes you feel truly alive. Passionfruit has always held a special place in my heart, so I knew I wanted it to be at the center of this fragrance, capturing a little piece of home in every spritz," said Nobels. "I've always been a fan of Sol de Janeiro, so having the opportunity to collaborate with a brand that celebrates my Brazilian roots in such a bold and beautiful way is truly a dream come true. Together we created something refreshing, feminine, tropical, blending passionfruit with bright notes of red poppy and delicious fresh coconut – truly a fragrance that ignites your senses."
Nobels also collaborated on the bottle design, choosing vibrant orange and yellow hues that evoke the warmth, energy and spirit of Brazil, with bold graphic lines inspired by the speed and intensity of the world of motorsport.
"Aurelia is a force of nature. Fearless, fiercely ambitious, and unapologetically herself, she embodies everything we celebrate at Sol de Janeiro," said Jordan Saxemard, Chief Executive Officer of Sol de Janeiro. "Whether she's pushing boundaries on the track or expressing her individuality beyond it, she brings an extraordinary energy and passion to everything she does. This collaboration is a celebration of that fearless spirit, bringing together the thrill of motorsport, the vibrancy of Brazil, and the transformative power of fragrance in a way that feels unmistakably Sol de Janeiro."
The collaboration marks the latest chapter in Sol de Janeiro's growing presence in women's sports, building on its multi-year partnership with the Washington Spirit, alongside ambassador relationships with U.S. Women's National Team players Trinity Rodman and Tara Rudd. Through these partnerships, the brand continues its commitment to celebrating women who are redefining what it means to compete, express themselves and show up as their most confident selves.
Race to get yours. Aurelia Perfume Mist is now available globally for a limited time (as of November 7th, 2026), retailing for $26 at soldejaneiro.com, Amazon, Douglas, Kicks & Matas, NOCIBE France, Look Fantastic and more.
For more information on Sol de Janeiro, visit soldejaneiro.com.
About Sol de Janeiro
Sol de Janeiro is the award-winning beauty brand known for its Brazilian-inspired body care and transportive fragrances. Founded in 2015, the brand has quickly become a category leader, beloved for its irresistible scents, clinically proven body formulas and sensorial rituals. With a global community spanning generations and geographies, Sol de Janeiro has earned top honors including TIME100's Most Influential Companies, Fast Company's World's Most Innovative Companies, and WWD's Beauty Inc Power Brands. Available at Sephora and online at soldejaneiro.com, Sol de Janeiro is rooted in the belief that beauty is an attitude, not a standard.
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SOURCE Sol de Janeiro
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