SONNY'S BBQ GOES HOG WILD FOR PORKTOBERFEST WITH SIX SLOW-SMOKED DEALS AND A CHANCE TO SET SAIL

The celebration returns with weekly rewards offers and a sweepstakes, in partnership with Coca-Cola^®, featuring a grand prize 7-day cruise experience for two

ORLANDO, Fla., Sept. 14, 2026 /PRNewswire/ -- Sonny's BBQ is giving pork lovers plenty to get excited and hungry for this fall with the return of Porktoberfest. Get ready to go hog wild with six deals in celebration of the slow-smoked pulled pork that has been at the heart of Sonny's BBQ since 1968. From mouthwatering deals on tender pulled pork to a chance to win a 7-day cruise for two, there is something for everyone to get excited about.

"Every fall, Porktoberfest is our love letter to pulled pork - and to the folks who love it as much as we do," said Shannon Snell, Head Pitmaster at Sonny's BBQ. "Around here, pulled pork isn't just another item on the menu, it's part of who we are. Porktoberfest gives us a chance to have some fun with a craft we've spent decades perfecting and provides our guests with even more ways to enjoy what we do best."

Six Deals, Six Reasons to Come Hungry
Throughout this year's extended Porktoberfest celebration, members of Sonny's BBQ Rewards, the brand's free loyalty program, can look forward to savoring the following slow-smoked and mouthwatering deals:

• September 21 – September 27: Buy an entrée and receive free Pork Egg Rolls.
• September 28 – October 4: Enjoy BOGO Pork Sandwiches.
• October 5 – October 11: Buy a Sonny's Original and receive free Cheese Curds or Pecan Pie Egg Rolls.
• October 12 (National Pulled Pork Day): Celebrate the tastiest day of the year with $5 Pulled Pork Sandwiches.
• October 13 – October 18: Buy a Pork Dinner and receive a free Seasonal Sip.
• October 19 - October 25: Earn 100 bonus points on all qualifying pork items. 

BBQ Meets the Open Sea
In addition to scoring these delicious deals, Sonny's BBQ guests can also now enter the Porktoberfest Sweepstakes*, sponsored by Coca-Cola^®, for a chance to win smoking hot prizes – including a grand prize 7-day cruise experience for two with roundtrip airfare included. It's the ultimate way to take your love of BBQ from the pit to paradise. Guests will also have the chance to win other delicious prizes, including pulled pork for a year, a backyard barbecue catering package, and a tailgate party for 10 people.

To join the Porktoberfest celebration, sign up for Sonny's BBQ Rewards and learn more about the weekly offers, please visit SonnysBBQ.com. And, be sure to follow along on Facebook, Instagram, and TikTok. Franchise opportunities can be found at www.SonnysBBQFranchise.com.

*NO PURCHASE NECESSARY. VOID WHERE PROHIBITED. Ends 11:59 PM ET on 10/25/2026. Open to residents of the 48 U.S./D.C. 21+. For Rules, free method of entry, and prizes: https://bit.ly/26SonnysPorktoberfestGiveaway. Sponsor: The Coca-Cola Company. 

About Sonny's BBQ

With nearly 100 locations spanning the southeast, Sonny's BBQ^® is one of the largest barbecue restaurant brands in the country. Its signature pulled pork, sweet tea, and unique appetizers have afforded the restaurant the title of "Best Barbecue Chain in America" by The Daily Meal. Floyd "Sonny" Tillman and his wife, Lucille, founded Sonny's BBQ in 1968 in Gainesville, Fla. in hopes of creating a local BBQ joint for their community to enjoy. 58 years later, Sonny's BBQ continues to do just that under the direction of CEO Jamie Yarmuth and local pitmasters spreading the spirit of BBQ in each of their communities through the 'Q the Kindness and Random Acts of BBQ initiatives. The brand gives back more than $1.2 million annually across the eight states it serves and reaches tens of thousands of community members with its generosity. Sonny's BBQ is a leader in the hospitality industry with its commitment to creating unique consumer experiences, ability and willingness to utilize cutting-edge technology, and network of successful franchisee relationships. For more information, online ordering and to find the Sonny's BBQ location closest to you, please visit www.SonnysBBQ.com or download the new Sonny's BBQ mobile app.

SOURCE Sonny’s BBQ