Southern Comfort Offering to Send Black & Gold (Who Dat?) Calls to Your Friends

Join in on a worldwide toast to New Orleans with a SoCo Hurricane on February 7

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Feb 01, 2010, 10:00 ET

LOUISVILLE, Ky., Feb. 1 /PRNewswire/ -- Southern Comfort is rallying fans to support New Orleans, the city where the delicious spirit was created, and fire up their friends with calls featuring the anthem "Black & Gold (Who Dat?)." Leading up to the big game, fans can go to southerncomfort.com/neworleans to send a clip of the song to their friends.

"Black & Gold (Who Dat?)" was put together by New Orleans-based emcee K-Gates and has been a popular rallying cry for New Orleans all year long. Details can be found at southerncomfort.com/neworleans. Restrictions may apply. Must be 21 years of age or over to participate. Calls available while supplies last.

With it also being Mardi Gras season, join in on a worldwide toast to New Orleans on Sunday, February 7 with a classic New Orleans Mardi Gras cocktail.

SoCo® Hurricane
1-1/2 oz. Southern Comfort
1-1/2 oz. sweet and sour mix
1-1/2 oz. orange juice
1-1/2 oz. pineapple juice
Splash of grenadine

Fill a hurricane glass, or whatever glass you have on hand, with ice. Add all ingredients to glass and stir. Garnish with an orange wedge and cherry. If you are making it for your group of friends, mix a batch in a pitcher in advance. Pour over an ice-filled glass and serve responsibly immediately.

Or if you want to keep it simple, try the Southern Comfort Ready-To-Serve Hurricane Cocktail. All you need is ice.

About Southern Comfort

Southern Comfort®, a fruit, spice, and whiskey flavored liqueur, was founded in New Orleans by bartender M.W. Heron in 1874. Today, it is sold in over 100 countries around the world and continues to grow as an icon brand. Please visit us at SouthernComfort.com and facebook.com/southerncomfort.

Please Drink Responsibly.

SOURCE Southern Comfort