Sport Clips, Clockwork Home Services, and LifePoint Hospitals Sign With Saepio

Companies recognize the importance of Marketing Asset Management as a Core Functionality of All Marketing Processes

Aug 16, 2011, 09:00 ET from Saepio

KANSAS CITY, Mo., Aug. 16, 2011 /PRNewswire/ -- Saepio, a leading provider of marketing technology for corporations with distributed marketing networks, announced three customer wins today:

  • Sport Clips, a sports-themed hair-care franchise for men and boys;
  • Clockwork Home Services, North America's leading integrated energy and home services retailer; and
  • LifePoint Hospitals, a leading hospital company focused on providing quality healthcare services close to home.

"We're continuing to receive great interest from distributed marketers who are looking for a solution that helps their teams create approved marketing materials at the same pace at which their customers operate," said John Thomson, President and CEO of Saepio.  "We're pleased to see that these organizations recognize the importance of a marketing technology platform that places a company's core marketing assets as the driver of the marketing process, where they belong."

All three industry-leading organizations will be utilizing Saepio's marketing technology platform to help franchise and local marketers create consistent, clear and approved marketing collateral to drive customer engagement and sales in a way that is locally relevant.

One of Saepio's new customers, Clockwork Home Services, is utilizing Saepio to build a web-based marketing asset management platform for use by franchises within Clockwork's three brands—Benjamin Franklin Plumbing, One Hour Heating and Air Conditioning, and Mister Sparky.  "The customized system Saepio is building for our franchisees will revolutionize how they advertise within their markets," Clockwork's Vice President of Marketing, Chris Buitron said. "This will transform how our brands are built at the local level by making marketing more effective, less expensive, easier and faster for every franchisee. This investment represents our dedication to the success of owners within our system."

About Saepio

Saepio empowers marketers to plan and execute meaningful and engaging marketing campaigns across distributed networks and around the globe – ensuring local relevance, brand consistency, speed to market and significant cost savings.  The world's best known brands turn to Saepio's powerful software platform and extensive portfolio of support services to automate the marketing process, eliminate redundancy and ensure that all marketers connected to the brand – whether global, distributed, franchise, VAR or chain store marketers – have the assets and tools they need to quickly customize and execute campaigns. To learn more about Saepio, visit www.saepio.com.

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