Start living the Rich Life in 2016 with Entenmann's® Rich Frosted Donuts

'Entenmann's Start The Rich Life Sweepstakes' Kicks off January 11

$15,000 in 'Dough' up for grabs

Jan 11, 2016, 09:00 ET from Bimbo Bakeries USA

HORSHAM, Pa., Jan. 11, 2016 /PRNewswire/ -- Entenmann's® Bakery, a division of Bimbo Bakeries USA, is giving loyalists and new fans alike the chance to start the Rich Life in 2016 with "Entenmann's Starting The Rich Life Sweepstakes."

Beginning today, January 11, through March 15, 2016, visitors to the Entenmann's Facebook page ( can enter to win over $15,000 in cash and prizes. Information on how to enter will also be featured on specially marked boxes of Rich Frosted Donuts.

One Grand Prize winner will be awarded a $5,000 check, while 10 First Place Prize winners will each receive a $1,000 American Express gift card to start the new year off right. 25 Second Place Prize winners will receive a Rich Frosted Plush Toy.

"Entenmann's has been 'thinking Rich' for a long time," said Lorraine Hale, Director of Marketing - Entenmann's. "We have a rich history of scrumptious baked goods that dates back over a century. And 'Mr. Rich,' our iconic Entenmann's Rich Frosted Donut introduced to the Entenmann's family in 1973, has been the #1 seller ever since."  The Rich Frosted cake-style donut is covered in rich, smooth coating. Bite into one, hear the crack of the frosted shell and enjoy the delicious soft yellow cake.

The Entenmann's family of donuts also includes Crumb Topped donuts (aka Mrs. Crumb) in addition to seasonal favorites like Harvest Pumpkin and Cider Donuts. Entenmann's is the largest branded manufacturer of branded donuts and produces more than 780 million donuts a year, 15 million a week and more than 100,000 donuts every hour to keep up with the demands of Entenmann's donut lovers nationwide.

The Sweepstakes Period starts on January 11, 2016 at 12:00 a.m. ET and ends on March 15th, 2016 at 11:59 p.m. ET. During the Sweepstakes Period, visit the Entenmann's page on Facebook ( and follow the directions provided to complete the registration form to receive one (1) entry. Entries must be received by March 15, 2016 at 11:59 p.m. ET in order to be eligible. There is a limit of one (1) entry per person per day for the duration of the Sweepstakes Period. You may only use one (1) Facebook account/email address to enter the Sweepstakes. Potential winners will be selected in a random drawing on March 16, 2016 from all eligible entries received throughout the Sweepstakes Period. Odds of winning a prize depend on number of eligible entries received during that period. Sweepstakes open to legal residents of the fifty (50) United States and the District of Columbia, 18 years of age or older as of the date of entry. 

Video -'s-Rich-Life-Sweeps-Video.mp4
Photo -


SOURCE Bimbo Bakeries USA