GREENWICH, Conn., Aug. 25, 2015 /PRNewswire/ -- Starwood Retail Partners ("SRP"), the retail platform that oversees the underwriting and management of retail investments by Starwood Capital Group, today announced that it has hired Chelsie Petereit as Vice President of Marketing effective immediately. Ms. Petereit joins Starwood Retail Partners from Simon Property Group where she served as Director of Marketing and Business Development for more than two years. Ms. Petereit brings over 15 years of experience in corporate and field marketing to Starwood Retail Partners, including overseeing strategic marketing for both the corporate and field levels, media and public relations and social & digital media. In this newly created role, Petereit will oversee the field marketing organization for Starwood Retail Malls and will also be responsible for the company's corporate marketing strategy and direction.
"The addition of Ms. Petereit to our executive team will not only strengthen the growth and development of assets across our portfolio, but it will help position Starwood Retail Partners of the trusted partner of choice for retailers and investment firms across the country looking to capitalize on the strategic insight and industry expertise we bring to the table," said Laurie Paquette, Senior Vice President of Property Management of Starwood Retail Partners.
Ms. Petereit said: "I am very excited to be joining such a well-respected company with the ability to help foster its dynamic opportunities for growth. I look forward to working alongside the strong team of executives to continue to use Starwood Retail Partners' combination of strategic analysis, entrepreneurial insight and deep industry expertise to improve the customer experience, grow our business and heighten the Starwood Retail brand."
Prior to Simon Property Group, Ms. Petereit served as Director of Corporate and Field Marketing, Associate Partner at Davis Street Land Company for eight years and previously as Assistant Vice President at Heitman Retail Properties for five years. Ms. Petereit holds a Bachelor of Arts degree in Public Relations and Communications from St. Thomas University, an Associate of Arts degree from International Fine Arts College and is an ICSC Certified Marketing Director.
About Starwood Retail Partners
Starwood Retail Partners ("SRP") is a retail real estate platform that acquires, redevelops, manages and repositions retail real estate assets in order to enhance property cash flow and create long-term value for its capital partners. Formed by Starwood Capital Group, the global private real estate investment firm, and its affiliates, SRP seeks to capitalize on opportunities in the ever-changing retail landscape through a unique combination of talent, experience and execution capabilities in the regional mall, lifestyle, and power center sectors. SRP brings hands on experience in management, leasing and redevelopment to each of its investments, leaving it positioned to acquire, manage, reposition and re-develop market dominant shopping centers into the one-stop shopping destinations of the future.
SOURCE Starwood Retail Partners