Steak 'n Shake Announces Menu Price Freeze Throughout 2016
To Celebrate, Guests Will Receive a Free Classic Milkshake with Mobile App Purchase
Jan 25, 2016, 07:00 ET
INDIANAPOLIS, Jan. 25, 2016 /PRNewswire/ -- Steak 'n Shake, home of the Original Steakburger and the restaurant industry's longest established brand in the premium burger and milkshake segment, announced it will not raise its menu prices in 2016. In celebration of the price freeze, guests who pay with the Steak 'n Shake Mobile Rewards App will receive one free Classic Milkshake reward ($2.99 value). The offer is available nationwide through January 27, 2016.
Sardar Biglari, Chairman and CEO of Steak 'n Shake, commented: "Steak 'n Shake has an extremely strong value proposition that resonates with customers." Mr. Biglari added, "Throughout all of 2016, we have no intention of raising menu prices. To celebrate the menu price freeze, we will happily give away free milkshakes. We operate Steak n Shake on a simple principle: If we take care of our customers, our customers will take care of us."
Steak 'n Shake's menu prices will be frozen in more than 500 participating restaurants across the country, including everything from the Original Double Cheese Steakburger 'n Fries for $3.99 to the hand-dipped milkshakes for $2.99. Steak 'n Shake also continues to provide value throughout the week with its weekday 1/2 Price Happier Hour from 2–5 p.m. and 2–5 a.m., Kids Eat Free on the weekend, and $3.99 All You Can Eat Pancakes during breakfast.
Steak 'n Shake's focus on quality – including using 100% beef without preservatives or artificial ingredients, as well as fresh produce, always made-to-order – has created the benchmark for success in the better burger category. Centered on a food culture designed to provide the highest quality burgers, fries, and shakes, Steak 'n Shake sources, slices, grinds, and provides the freshest and choicest quality ingredients available for all its menu options.
About Steak 'n Shake Inc.
Steak 'n Shake, a classic American brand, serves premium burgers and shakes in more than 550 restaurants across the country and the world. Founded in 1934 in Normal, Illinois, Steak 'n Shake is the leader in the "better burger" segment of the restaurant industry, serving hand-crafted, premium Steakburgers and hand-dipped milkshakes. Steak 'n Shake is the recipient of the Nation's Restaurant News Golden Chain Award. Zagat has recognized Steak 'n Shake as having the No. 1 Milkshake. Steak 'n Shake Inc. is a wholly owned subsidiary of Biglari Holdings Inc.
SOURCE Steak 'n Shake