Stuart Weitzman Launches the Second Installment of its SWxYOU Customization Program: The "Be Suede" Experience
NEW YORK, April 29, 2014 /PRNewswire/ -- Stuart Weitzman continues SWxYOU, its limited-edition customization series, with the introduction of "Be Suede," exclusively on www.stuartweitzman.com. The program unites two of the season's hottest trends – summer suede and the classic espadrille flat – giving shoppers the unique opportunity to reimagine this warm weather must-have by choosing from 15 shades ranging from bold shades of clementine orange, sol yellow and pimento red to soft neutrals including dove gray, haze tan and bisque cream.
The SWxYOU: Be Suede experience launches on Tuesday, April 29th and will only be available for a two-week window. A celebration of personal style, the customization option extends beyond the palette, and is comprised of three simple steps: 1) Choose the shade of suede 2) Select the metallic hardware tone 3) Opt to embellish the vamp with studs or keep it smooth and simple. Each pair will be meticulously handcrafted in Spain – the birthplace of the traditional espadrille. Retail prices range from $298 – $335, with an approximate delivery period of 6 – 8 weeks.
The flat is infallible this season, with the espadrille dominating fashion headlines. Both sporty and chic, this lightweight slip-on becomes instantly elegant when recast in supple suede, yet decidedly downtown when embedded with studs. Shoe lovers, brand loyalists and trendsetters alike are sure to "be suede" by this exclusive opportunity to choose, create and customize a luxe limited-edition espadrille, only from Stuart Weitzman.
ABOUT STUART WEITZMAN HOLDINGS LLC
A little obsessed with shoes.
Stuart Weitzman, a global leader in designer footwear, operates 44 retail stores across the United States, including New York, Beverly Hills, Chicago, Boston and Las Vegas. The company also has 61 international stores, 10 international shop-in-shops, and e-commerce sites in the United States, Canada, Europe and Hong Kong. Stuart Weitzman footwear and accessories are sold in more than 70 countries. Stuart Weitzman Holdings, LLC is a portfolio company of Sycamore Partners.
A luxury brand built upon the idea of creating a beautifully-constructed shoe, founder and designer Stuart Weitzman's main objective has always been to merge fashion and function. The first thing a women puts on in the morning and the last thing she takes off at night, his shoes are designed to feel as good as they look and to look as good as they feel.
Media Contact: Karen Ferko, 1-212-287-0671
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