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Televízor Hisense potvrdzuje v roku 2024 celosvetovo druhé miesto a dominantnú pozíciu na trhu 100-palcových televízorov
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Hisense

Feb 18, 2025, 14:39 ET

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QINGDAO, Čína, 18. február 2025 /PRNewswire/ -- Hisense, popredná svetová značka domácich spotrebičov a spotrebnej elektroniky, posilňuje na globálnom trhu svoju konkurenčnú silu. Globálne dodávky televízorov Hisense v roku 2024 dosiahli 29,14 milióna kusov, čo predstavuje 14 % podiel na globálnom trhu, podľa údajov medzinárodného inštitútu pre prieskum trhu Omdia. Spoločnosť Hisense si od roku 2022 do roku 2024 zabezpečila 2. miesto celosvetovo a je jediným výrobcom televízorov, ktorý dosiahol nepretržitý rast počas siedmich rokov po sebe.

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Hisense TV ranked global No. 2
Hisense TV ranked global No. 2

Hisense si upevňuje pozíciu globálneho lídra na trhu veľkoplošných televízorov. S 19,8 % podielom na trhu v dodávkach televízorov s veľkosťou nad 75 palcov sa Hisense radí celosvetovo na prvé miesto. V segmente ultra veľkých televízorov má Hisense na trhu dominantný podiel 30,3 % pre modely nad 98 palcov a pôsobivých 58,8 % pre modely nad 100 palcov, čím sa rovnako dostáva globálne na prvé miesto. Podľa GFK a Circana sú televízory Hisense najpredávanejšie v krajinách ako Japonsko, Austrália, Južná Afrika a Slovinsko.

Hisense vďačí za neutíchajúci úspech na vysoko konkurenčnom trhu svojim záväzkom k technológii zameranej na používateľa a špičkovej kvalite, ktorá zlepšuje zákazníkom každodenný život. 116-palcový televízor TriChroma LED TV je vrcholom technológie Hisense, vďaka pokročilej technológii displeja s lokálnym stmievaním RGB. Poháňa ho technológia Hi-View AI Engine X a využíva funkcie s podporou umelej inteligencie, ako sú AI Peak Brightness a AI RGB Local Dimming, ktoré zaisťujú úpravy v reálnom čase pre živý a realistický obraz. Pre Hisense je umelá inteligencia hnacou silou inovácií, zlepšuje zážitok zo sledovania a využitie energie.

Neochvejný záväzok spoločnosti Hisense k inováciám a spokojnosti zákazníkov upevnil jej pozíciu lídra na globálnom trhu s televízormi. Vďaka špičkovým technológiám a strategickým partnerstvám Hisense naďalej zlepšuje zážitok zo sledovania a určuje štandardy odvetvia. Pokiaľ ide o budúcnosť, Hisense je v dobrej pozícii udržať si svoj rast a zostať najlepšou voľbou pre spotrebiteľov na celom svete.

O spoločnosti Hisense

Hisense je popredná svetová značka domácich spotrebičov a spotrebnej elektroniky. Podľa spoločnosti Omdia sa Hisense umiestnila celosvetovo na 2. mieste v celkovom objeme dodávok televízorov v rokoch 2022 až 2024, a na 1. mieste v segmente televízorov nad 100 palcov v rokoch 2023 až 2024. Spoločnosť sa rýchlo rozšírila a pôsobí vo viac ako 160 krajinách a špecializuje sa na multimediálny tovar, domáce spotrebiče a inteligentné IT informácie.

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