Tennis' Marathon Man Vs. NASCAR Champ in Backyard Brawl at Daytona International Speedway

DAYTONA, Fla., July 3 /PRNewswire-FirstCall/ -- Records show he has endurance, but Jeremiah Weed wants to know if he has speed.  On the heels of winning the longest match in the history of professional tennis, no man is more deserving of some "R & R" than tennis star John Isner.  Before Isner can kick up his heels and relax, the Tampa, FL resident will visit Jeremiah Weed's Backyard at Daytona International Speedway for an epic battle against Matt Kenseth, driver of the No. 17 Jeremiah Weed Ford Fusion.

"It's sure impressive that Mr. Isner played a three day long game of tennis.  Brought me back to the fierce games of table pong my pals Pinkie and Floyd would play deep into the night in our backyard keeping half of Weed, KY on the edge of their seats," said Mr. Jeremiah Weed, legendary patron father of Jeremiah Weed Blended Bourbon Whiskey. "As a fellow Southern Gentleman, I reckon Mr. Isner will feel right at home in Jeremiah Weed's Backyard testing his skills in a game of table pong.  When he is finished swatting, we welcome him to enjoy this 4th of July weekend and sit down to toast with a nice glass of Jeremiah Weed Sweet Tea and Lemonade just like Pinkie and Floyd."

Throughout the summer, Jeremiah Weed's Backyard will be traveling across the country to some of the hottest events and festivals.  With vintage backyard games straight from Weed, Ky., home to Jeremiah Weed, Jeremiah Weed's Backyard has been hosting many notable from the worlds of sports and entertainment.  To date, Jeremiah Weed's Backyard has already seen everything from cornhole matches with platinum-recording rock artists to visits by various famous comedians and supermodels.

"Jeremiah Weed never fails to surprise fans with playful activities that only he can contrive," said Matt Kenseth.  "I look forward to taking on Isner in Jeremiah Weed's Backyard, and whether on the 'court' or on the track, hope to bring home a victory this weekend in Daytona."

Growing up in Greensboro, N.C., Isner has an appreciation for racing and its legends, but vows he won't be intimidated by Kenseth.  "I can't thank Jeremiah Weed enough for even being considered to play such a historic game in his Backyard," said Isner.  "While I look forward to possibly celebrating in Victory Lane with Kenseth after the race – and after I beat him in ping pong – I'm mostly looking forward to finally relaxing and having some good old fashioned backyard fun."

This marks the second time this year Jeremiah Weed Southern Style Sweet Tea Vodka donned the hood of the No. 17 Roush Fenway Ford Fusion. Jeremiah Weed first took to the scene during the NASCAR Sprint Cup event at Charlotte Motor Speedway earlier this year.

At the core of all programs and activations, and especially while celebrating Independence Day this weekend, Jeremiah Weed reminds legal drinking age consumers to always drink responsibly and assign a designated driver.

"Adult Americans enjoying their backyards this holiday weekend should be reminded to responsibly toast with a Jeremiah Weed Sweet Tea vodka and lemonade cocktail," said Weed.

Additional updates from Mr. Weed can be found on the Jeremiah Weed website (www.jeremiahweed.com).  Or on Facebook (www.facebook.com/jeremiahweed)

About Jeremiah Weed

Jeremiah Weed Blended Bourbon Whiskey is a 90 proof bourbon whiskey brought to the public by Mr. Jeremiah Weed, the original Southern gentleman. Born of a long Southern and Kentucky distilling tradition, Jeremiah Weed utilizes only the highest quality ingredients for a taste we think you'll find second to none. You can learn more about Jeremiah Weed Blended Bourbon Whiskey, Jeremiah Weed Sweet Tea, Jeremiah Weed Cherry Mash Flavored Blended Bourbon Whiskey, Jeremiah Weed Country Peach Sweet Tea, Jeremiah Weed Bourbon Liqueur and "The Legend" Mr. Jeremiah Weed himself at www.jeremiahweed.com or www.facebook.com/jeremiahweed .  Mr. Weed reminds you to please drink responsibly.

About Diageo

Diageo (Dee-AH-Gee-O) is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.

Diageo is a global company, trading in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE).

For more information about Diageo, its people, brands, and performance, visit us at Diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com.

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About Roush Fenway Racing

Roush Fenway Racing is NASCAR's largest team operating eight motorsports teams.  Four in the NASCAR Sprint Cup Series with drivers Matt Kenseth, Greg Biffle, Carl Edwards and David Ragan; and four in the Nationwide Series with Edwards, Ricky Stenhouse, Jr., Colin Braun, Brian Ickler, and Paul Menard.  For more information on any of the Roush Fenway Racing teams, log onto www.RoushFenway.com.  Become a fan of Roush Fenway Racing on Facebook by going to http://www.facebook.com/roushfenway.  And for sponsorship inquiries please contact Robin Johnson at 704.720.4645.

SOURCE Diageo