Terra and Natcom Global Form a Strategic Alliance
Natcom's short-form video content will be featured in Terra's web portals
- Natcom, a premier production and distribution company, with digital studios in Miami, will publish its health, wellness, and lifestyle content on Terra.com
- All content will be available to the U.S. and Latin American audience across Terra's platforms
MIAMI, Oct. 15, 2015 /PRNewswire/ -- Terra, a leading digital content provider in Latin America, recently signed an agreement with Natcom to publish Natcom's health, wellness, and lifestyle short-from content on Terra's digital platforms.
"We are excited to integrate Natcom's content into our portals," stated Gerardo Adame, Managing Director, Latin American for Terra. "With this alliance we will expand our premium video offerings and reinforce our commitment to always provide our audience with first-rate content and the best digital experience."
Terra's audience will now discover short bursts of compelling video content on topics, such as nutrition, cooking, fitness, parenting, relationships, healthy beauty, disease prevention, and mental wellness. Targeting a younger audience of 18 to 45 year-olds, Natcom's featured content brands will include KnowMore, in both English and Spanish, for wellness and lifestyle content, HealthDayTV en Espanol for breaking health news, and EFE Tech for trends in technology.
Leveraging Natcom's celebrity talent, Terra's audience will also receive cooking tips and recipes from the celebrated cooking expert, Chef James, strategies and tools for self-improvement and personal growth from internationally acclaimed anchor and producer, Ismael Cala, and advice on relationships and family matters from renowned sex and family therapist Dra. Nancy Alvarez.
Natcom's CEO, Robert J. Rodriguez, stated, "We are excited to enter this strategic alliance with Terra, a leader in digital media." He continues, "With our expertise in health, wellness, and lifestyle, we will be educating and entertaining Terra's significant Latin American and U.S. Hispanic audience, while inspiring them on a path to personal growth and a healthier lifestyle."
Natcom's content will be available on Terra's web portals starting October 15th.
In addition, Natcom will be working with Terra to develop new digital formats and products for Terra's audience and clients.
About Terra
Terra is a global, multi-platform media company focused on connecting with Hispanics and Latin American audiences throughout 19 countries in Spanish, English, and Portuguese. With 100 million unique visitors per month, Terra offers its audiences music, entertainment, news, sports, lifestyle, and more.
Beyond breaking news, Terra is recognized for its excellence in the development, production, and delivery of content and multi-platform services ((WAP, WEB, SMS, MMS, SAT PUSH, SDK, APP / SITE Creator, and IVR). Terra has over 20 million mobile services subscribers in Mexico, Chile, Argentina, Brasil, Colombia, Ecuador, Venezuela, Uruguay, Guatemala, El Salvador, Nicaragua, Panamá, Costa Rica, Honduras, Dominican Republic, Paraguay, and Puerto Rico.
See more at: Terra
About Natcom
Natcom is a premier multi-platform production and distribution company serving media outlets and corporate brands around the world with content in the areas of health, wellness, news, and lifestyle. For nearly two decades, Natcom's award-winning production team, with deep roots in journalism, has been delivering high-quality content that informs and entertains millions of consumers each month. From the most highly rated television newsrooms to the most visited websites and mobile platforms, Natcom's multi-platform distribution network extends throughout the U.S., Latin America, Europe, and Asia.
See more at: Natcom
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SOURCE Natcom Global
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