MAHWAH, N.J., April 20, 2011 /PRNewswire/ -- The International Car of The Year (ICOTY) jury, made up of 12 nationally-renowned automotive journalists, has named the all-new 2011 Jaguar XJ as the 2011 International Luxury Car of the Year for its unique design and stellar performance.
"We're delighted that the 2011 Jaguar XJ has received this honor," said Adrian Hallmark, Jaguar Global Brand Director. "The all-new XJ is a benchmark in both design and technology, and we're thrilled to receive such an accolade from one of the highest international panel of judges in our industry."
Hallmark adds, "This success, along with the redesigned XK and XF, speak volumes about the future of the Jaguar brand as a leading edge premium car maker."
Launched in 1997 at the North American International Auto Show, the ICOTY Awards became the first auto awards to honor new vehicles based on the emotional connection between car and consumer. Today, the ICOTY Awards have evolved and are based on lifestyle compatibility and how well automakers achieve that goal.
"The ICOTY Awards are not about power and performance, but rather about personality and passion," said ICOTY Executive Producer Courtney Caldwell.
In order to achieve a balanced perspective that reflects all consumers, ICOTY engages a diverse group of renowned automotive journalists and editors in the voting process. The ICOTY jury consists of 12 reputable automotive jurors who represent respected publications such as MSN Autos, Consumer Guide Automotive, Auto Week, and Road & Travel Magazine, to name a few.
Since its launch in May 2010, the all-new Jaguar XJ has been extremely well received by customers and media alike, as its list of accolades continues to grow with this ICOTY honor. Other accolades for the flagship model include being named Executive Sedan of the Year by Bloomberg, AUTOMOBILE Magazine's Design of the Year and All-Star awards, Top Gear's Luxury Car of the Year award, and Popular Science's Best of What's New Award for 2010 in the Automotive Category, among others.
Priced from $72,700 on the road, the Jaguar XJ is on-sale now at Jaguar dealerships throughout the US. For all 2011 Jaguar models in North America, the brand's new best-in-class Jaguar Platinum Coverage also offers complimentary scheduled maintenance, no-cost replacement of wear and tear items, 24/7 roadside assistance and a 5 year/50,000 mile new vehicle limited warranty.
The ICOTY Awards were founded in 1996 by Courtney Caldwell, editor-in-chief of Road & Travel Magazine. Its unique theme was created to recognize automakers that successfully design and market their vehicles to consumer lifestyles. Today, many automakers use the 'emotional connection' theme in their national marketing and advertising campaigns to connect with consumers.
From its beginning as a manufacturer of motorcycle sidecars in 1922, Jaguar Cars has grown to become one of the world's premier manufacturers of luxury sedans and sports cars and with that, one of the most recognized commercial brands. The company's vision is simple: To produce beautiful fast cars that are desired the world over. The company operates two manufacturing plants in the United Kingdom and is fully engaged in environmental programs, community work and brand awareness exercises such as motorsports.
Jaguar Platinum Coverage
Jaguar Platinum Coverage includes all factory recommended scheduled maintenance for five years or 50,000 miles, whichever occurs first. Wear and tear items are limited to brake pads, brake discs, brake fluid changes and wiper blade inserts based on factory specified wear limits or intervals. All work must be performed by an authorized Jaguar dealer. For complete details on Jaguar Platinum Coverage, including warranty and maintenance coverage and exclusions, please visit your local Jaguar dealer or JAGUARUSA.COM. ©2010 JAGUAR LAND ROVER NORTH AMERICA, LLC.
SOURCE Jaguar Land Rover