The Aruba Tourism Authority and JetBlue Celebrate 20 Years of Connecting New York and Aruba

Milestone marks 20 years of nonstop JFK–Aruba service from JetBlue with a gate celebration and special offers for future travel

ORANJESTAD, Aruba, Oct. 15, 2026 /PRNewswire/ -- The Aruba Tourism Authority (A.T.A.) and JetBlue are celebrating the 20^th anniversary of the airline's nonstop service between New York's John F. Kennedy International Airport (JFK) and Aruba's Queen Beatrix International Airport (AUA) today Thursday, October 15. The milestone commemorates two decades of connecting New York and Aruba and making it easier for travelers to experience One Happy Island. 

Ahead of JetBlue's Flight #1457 today, customers traveling to Aruba will have an opportunity to take photos, sign the Aruba Promise and receive a personalized luggage tag as a one-of-a-kind keepsake before the flight departs at approximately 11:12 a.m. local time.

The Aruba Promise invites travelers to see themselves not as visitors, but as guests of Aruba – embracing a slower pace, considering their footprint and showing gratitude for the island's people, culture and natural beauty. Supported by Aruba's Guest Guidelines, the Promise encourages simple, responsible choices that help protect what makes Aruba the One happy island for generations to come.

"Our partnership with JetBlue has helped create so many meaningful connections between New York and Aruba," said Sjeidy Feliciano, Area Director North America, Aruba Tourism Authority. "As we celebrate this milestone and look to the future, we hope to continue welcoming guests to discover Aruba and develop a deeper appreciation for the unique people, culture and spirit that make our island so special."

Today, JetBlue's connection to Aruba extends beyond New York, with nonstop service also available from Boston and Fort Lauderdale.

"For 20 years, JetBlue has been proud to connect Aruba to New York, while providing customers with access to JetBlue's broader network of destinations, helping bring more travelers closer to one of the Caribbean's most beloved destinations," said Stephanie Evans Greene, senior vice president of marketing and brand, JetBlue. "We're grateful to the Aruba Tourism Authority for its longstanding partnership and look forward to continuing to serve the island and our customers for years to come."

JetBlue's flights to Aruba feature the airline's award-winning experience, including free high-speed Fly-Fi^®, seatback entertainment with live TV at every seat and complimentary snacks and drinks. 

In celebration of the anniversary, JetBlue is offering special one-way¹ fares to Aruba:

• New York (JFK) to Aruba: Starting from $149¹ for one-way travel
• Fort Lauderdale (FLL) to Aruba: Starting from $139¹ for one-way travel

JetBlue Vacations is also offering a limited-time promotion of up to $550 off vacation packages to Aruba, available to book through October 21, 2026, for travel by September 17, 2027. Minimum spend and other terms apply.

For full offer details, visit jetblue.com/sale/live.

About Aruba
As one of the most revisited Caribbean destinations, Aruba is home to world-class beaches, a diverse culinary scene, top-rated rejuvenating wellness experiences and award-winning hotels and villas. Better known as the One happy island, Aruba's consistently sunny weather and welcoming hospitality are only parts of what makes the island so special. The island leaves travelers with an overwhelming sense of happiness, sending them off with a glow that never fades – we call it the Aruba Effect. Want to discover more? Visit Aruba.com and follow along on social @arubatourism on Instagram, Facebook and X.

1. New York (JFK) to Aruba (AUA): Fare shown is for one-way travel. Subject to availability. Book by October 19, 2026 for travel January 5, 2027 – January 19, 2027. Tuesday and Wednesday travel only. Fares include government taxes and fees. Additional baggage fees and other optional service charges may apply. Fare rules, including change/cancellation policies, may also apply. See jetblue.com for details.
   Fort Lauderdale (FLL) to Aruba (AUA): Fare shown is for one-way travel. Subject to availability. Book by October 19, 2026 for travel January 5, 2027 – January 19, 2027. Tuesday and Wednesday travel only. Fares include government taxes and fees. Additional baggage fees and other optional service charges may apply. Fare rules, including change/cancellation policies, may also apply. See jetblue.com for details.

Contact:
Zeno Group
[email protected] 

This material is distributed by Zeno Group, Inc. on behalf of Aruba Tourism Authority. Additional information is available at the Department of Justice, Washington, DC.

SOURCE Aruba Tourism Authority and JetBlue