The Most Affordable Way to Upgrade to Human Grade: The Honest Kitchen Launches Essential Clusters

New dry food helps pet parents easily upgrade their dog's diet to human grade nutrition at
an accessible price point

SAN DIEGO, Sept. 9, 2025 /PRNewswire/ -- The Honest Kitchen, the first human grade pet food brand, continues to redefine the dry food aisle with the launch of its new Essential Clusters – nutritious, minimally processed recipes that are simply too good to be called kibble.

Completely human grade – made with thoughtfully sourced protein, healthy whole grains, and vital nutrients – Essential Clusters provide the complete, high-quality nutrition dogs need to thrive. With an approachable price point, the line marks the most affordable way for pet parents to upgrade their dog's diet to human grade quality and safety. The launch reflects The Honest Kitchen's ongoing mission to help pets get on the path to good health through good food by providing accessible nutrition.

Essential Clusters are available in three delicious recipes: Chicken, Turkey & Chicken and Beef & Chicken. Real meat is featured as the first ingredient, paired with nutrient-rich grains and essential vitamins and minerals. Additionally, these recipes are made without meat meals, corn, wheat, soy, artificial flavors, artificial preservatives or GMO ingredients.

Unlike conventional kibble cooked at extreme temperatures, Essential Clusters are crafted using The Honest Kitchen's proprietary Made Honest^® process – cold pressed, slow-roasted and gently dehydrated to lock in aroma, taste and nutrition. This creates a flavorful, easily digestible meal that pets love and pet parents can trust.

"Essential Clusters are a natural extension of our mission to make human grade nutrition accessible to every pet family," said Miki Dosen, Chief Marketing Officer at The Honest Kitchen. "They're crafted with the same care and quality we'd expect for ourselves – thoughtfully sourced proteins, healthy grains and a price point that makes it easier to upgrade."

The Honest Kitchen Essential Clusters can be used for any feeding occasion – pet parents can serve as a full meal, a crunchy topper on wet food or as training treats. The new line is available now at thehonestkitchen.com and retailers including PetSmart, Amazon, Chewy, and select independent retailers, with MSRP starting at $24.99 for a 5 lb. bag. For more information, visit the brand website and follow @honestkitchen.

About The Honest Kitchen
Founded in 2002 by Lucy Postins, The Honest Kitchen is a leading provider of healthy, high quality, human grade pet food made with real, whole food ingredients. Committed to transparency and quality, the company offers a wide range of complete and balanced meals, toppers, supplements and treats designed to nourish pets with the same care and attention as healthy, homemade meals. With a mission to put pets on the path to good health through good food, The Honest Kitchen remains dedicated to delivering balanced nutrition and great taste crafted from the same ingredients you'd serve on your own table. For more information, please visit thehonestkitchen.com.

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SOURCE The Honest Kitchen