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The United Arab Emirates B2C Ecommerce Industry is Expected to Reach $51.4 Billion by 2026

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Research and Markets

Oct 03, 2022, 10:00 ET

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DUBLIN, Oct. 3, 2022 /PRNewswire/ -- The "United Arab Emirates B2C Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q2 2022 Update" report has been added to  ResearchAndMarkets.com's offering.


According to the Q2 2022 B2C Ecommerce Survey, the market in United Arab Emirates is expected to grow by 25.52% on annual basis to reach US$28.2 billion in 2022

The medium to the long-term growth story of the B2C Ecommerce industry in United Arab Emirates promises to be attractive . The B2C Ecommerce is expected to grow steadily over the forecast period, recording a CAGR of 16.16% during 2022-2026. The country's B2C Ecommerce Gross Merchandise Value will increase from US$22.5 billion in 2021 to reach US$51.4 billion by 2026.

E-commerce in the United Arab Emirates is quickly catching up with global powerhouses like the United States and China, with several shops ramping up their online services ahead of the global pandemic outbreak in 2021.

The rising internet penetration rates largely drive the expansion of the e-commerce industry in the UAE. This, coupled with growing incomes, high possessions of smartphone devices, increasing presence of global players, and enhanced supply chain solutions, has supported the market growth over the last two years. While the country has been a cash-dominant society in the past, the global pandemic outbreak has forced consumers to quickly adopt digital payment methods.

The growing trust in digital payment services has supported the rise of cross-border e-commerce in the country. Notably, consumers prefer a wide range of products at lower prices from cross-border e-commerce providers. Some of the leading countries from which the consumers in UAE purchase include the United States, China, and India. The growing trend of cross-border e-commerce is expected to further support the growth of the overall B2C e-commerce industry in the country over the next three to four years.

With the current pace of developments in the United Arab Emirates e-commerce industry, the country has become an active region for attracting local and international investments in the e-commerce market. Over the next three to four years, consumer spending on e-commerce platforms is also expected to grow significantly amid the growing trust and convenience among customers in the country. Overall, the publisher maintains a robust growth outlook for the B2C e-commerce industry in the United Arab Emirates from a short to medium-term perspective.

E-commerce startups are raising funding rounds to further boost their growth in the region

In the UAE, consumers are increasingly looking for luxury and high-end products. As a result, they often turn to cross-border e-commerce platforms to find their products. Amid the growing trend of shopping for luxury products online in the United Arab Emirates, startups are raising funding rounds to further boost their growth and compete for market share in the country. For instance,

  • In December 2021, The List, an e-commerce startup and luxury brand platform announced that the firm had raised US$3.5 million in its seed funding round. Notably, the firm works with global retailers and resellers to provide consumers with a marketplace for luxury and hard-to-find products.
  • In June 2021, Boksha, an Emirati-owned e-commerce platform, also announced that the firm had raised US$1 million in its early-stage funding. The e-commerce firm provides consumers with more than 15,000 products from over 800 designers. Like The List, the firm is also planning to use the funding round to further expand its presence across the Gulf and the wider Middle East region.
  • In October 2021, noon announced that the firm is looking to raise to US$2 billion in fresh investment over the next three to four years. This fundraising is part of its strategy to upgrade infrastructure, speed up deliveries, and increase its customer base in the Gulf e-commerce market. The firm is operational in the UAE, Saudi Arabia, and Egypt.

Food delivery platforms are entering into strategic partnerships to boost their transaction value in the United Arab Emirates

Amid this growing trend of online food ordering, food delivery platforms are entering into strategic partnerships to boost their transaction value in the country. For instance,

  • In June 2022, Deliveroo, one of the nation's top on-demand food delivery services, revealed that the two companies had partnered strategically in the United Arab Emirates. Under the strategic partnership, Amazon Prime members in the country will receive 12 months of access to the Deliveroo Plus Silver membership, allowing them unlimited free delivery for orders over AED 80. This collaboration is part of its strategy to boost transaction value on the country's platform.

Online grocers and food delivery startups in the country are raising funding rounds to further expand their presence

Amid the growing market and the demand for online food delivery among consumers in the Middle East region, UAE-based online grocers and food delivery startups are raising funding rounds to further expand their presence. For instance,

  • In November 2021, YallaMarket, a UAE-based online grocery startup, announced that the firm had raised US$2.3 million from local investors, including Wamda Group and Dubai Angel Investors. Notably, the startup, which started operations in Dubai in 2020, claims to deliver groceries in under 15 minutes.
  • Similarly, in April 2022, Fine Diner, the Dubai-based food delivery firm, announced that the firm had secured a seed funding round of US$150,000. Fine Diner is also planning to use the funding round to further expand its presence in the United Arab Emirates and other countries in the GCC region.

On-demand video service providers are betting big on sports content to drive their monthly subscriber numbers

Amid the growing competition in the on-demand video streaming service industry, firms are adopting a differentiated strategy to drive their monthly subscriber numbers and growth in the country. For instance,

  • Starzplay, one of the leading subscription video-on-demand services in the MENA region, announced that the firm had experienced a five-fold increase in its monthly subscribers, driven by its sports content strategy. Notably, the average revenue per user has increased 30% as subscriptions to more sports packages surged in 2021. The firm announced that the sports leagues created an influx of organic demand last year, which led to a 41% decline in the cost of acquiring subscriptions.

This report provides a detailed data-centric analysis of B2C ecommerce market dynamics, covering over 100 KPIs in the United Arab Emirates. It details market opportunities across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending patterns by payment instruments along with a snapshot of consumer behaviour in the United Arab Emirates.

The report also covers niche trends such as market size by live streaming engagement model and cross-border purchases. It also covers ecommerce spend share by operating systems, devices (mobile vs. desktop) and cities.

In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the B2C ecommerce industry in the United Arab Emirates.

Companies Mentioned

  • Amazon
  • Dubizzle
  • Namshi
  • Noon
  • Sharaf DG
  • Careem
  • Carrefour
  • Deliveroo
  • Talabat
  • Zomato
  • Al Rostamani Travels
  • Careem
  • Dubai Taxi
  • Infinity Travel
  • Uber

Scope

This report provides a detailed data-driven look at the United Arab Emirates B2C Ecommerce industry, covering various segments and highlighting areas of interest across the verticals in the industry. In addition, it provides a comprehensive understanding of market dynamics and future forecast.

United Arab Emirates B2C Ecommerce Market Size and Future Growth Dynamics

  • Gross Merchandise Value Trend Analysis
  • Average Value Per Transaction Trend Analysis
  • Gross Merchandise Volume Trend Analysis

United Arab Emirates User Statistics and Ratios of Key Performance Indicators

  • User Statistics
  • Card Abandonment Rate and Product Return Rate
  • B2C Ecommerce Per Capita and GDP Per Capita
  • GDP Per Capita Trend Analysis

United Arab Emirates B2C Ecommerce Market Share by Key Players

  • United Arab Emirates Retail Shopping Ecommerce Market Share by Key Players (Amazon, Dubizzle, Namshi, Noon, Sharaf DG)
  • United Arab Emirates Travel Ecommerce Market Share by Key Players (Al Rostamani Travels, Careem, Dubai Taxi, Infinity Travel, Uber Taxi)
  • United Arab Emirates Food Service Ecommerce Market Share by Key Players (Careem, Carrefour, Deliveroo, Talabat, Zomato)

United Arab Emirates B2C Ecommerce Market Size and Forecast by B2C Ecommerce Segments (Gross Merchandise Value Trend Analysis, 2017-2026)

  • Retail Shopping ( breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
  • Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
  • Online Food Service (breakdown by aggregators, direct to consumer)
  • Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
  • Healthcare and Wellness
  • Technology Products and Services
  • Other segments

United Arab Emirates B2C Ecommerce Market Size and Forecast by Retail Shopping Sales Channel

  • Platform to Consumer
  • Direct to Consumer
  • Consumer to Consumer

United Arab Emirates B2C Ecommerce Market Share by Travel and Hospitality Sales Channel

  • Market Share by Travel and Hospitality Sales Channel
  • Aggregator App - Gross Merchandise Value Trend Analysis
  • Direct to Consumer - Gross Merchandise Value Trend Analysis

United Arab Emirates B2C Ecommerce Market Size and Forecast by Online Food Service Sales Channel

  • Aggregator App
  • Direct to Consumer

United Arab Emirates B2C Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2017-2026)

  • Website Based
  • Live Streaming

United Arab Emirates B2C Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis, 2017-2026)

  • Cross Border
  • Domestic

United Arab Emirates B2C Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis, 2017-2026)

  • Mobile
  • Desktop

United Arab Emirates B2C Ecommerce Market Size and Forecast by Operating System

  • iOS/macOS
  • Android
  • Other Operating Systems

United Arab Emirates B2C Ecommerce Market Size and Forecast by City

  • Tier 1
  • Tier 2
  • Tier 3

United Arab Emirates B2C Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2017-2026)

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • Cash
  • Other Digital Payment

United Arab Emirates B2C Ecommerce Consumer Demographics

  • Market Share by Age Group
  • Market Share by Income Level
  • Market Share by Gender

Reasons to buy

  • In-depth Understanding of B2C Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2017-2026). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.
  • Insights into Opportunity by B2C Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.
  • Detailed analysis of market share by key players across key B2C ecommerce verticals.
  • Insights into Opportunities across key B2C verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.
  • Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate a B2C ecommerce strategy; assess market-specific key trends, drivers, and risks in the B2C ecommerce industry.
  • Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key B2C ecommerce KPIs, including spend by age, gender, and income level.

For more information about this report visit https://www.researchandmarkets.com/r/5pregr

Media Contact:

Research and Markets
Laura Wood, Senior Manager
[email protected]
 
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