
The Work Is Personal: This Labor Day, VEVOR Salutes the Home Creators Who Spend the Long Weekend Working
Labor Day, Upgrade Day — for many, the long weekend is not time off. It is the time they finally get to do the work themselves.
HOUSTON, Sept. 5, 2026 /PRNewswire/ -- For a lot of people, Labor Day weekend is not a break from work. It is the three days they finally get to do the work themselves — on the deck, in the garage, out in the yard. This Labor Day, VEVOR, a leading global home improvement brand, is recognizing them. In a recent VEVOR survey, 93% of those planning a Labor Day project said they expect to do at least part of the work themselves — and the most common reason they chose this particular weekend was not the sales. It was that the long weekend finally gave them the time.
Some projects are about fixing what is broken. Others are about being the one who made it better. Either way, the decision to do it yourself is rarely only about the cost. It is about wanting a hand in the result — knowing how the thing was put together, and being able to point at it afterward.
That does not make the work easy. The people taking on projects this weekend named a familiar set of worries: staying safe, running out of time, running into the unexpected, getting hold of the right tools, and what those tools and materials cost. Taking on a project does not mean expecting everything to go perfectly. It means being prepared to learn, adapt and solve problems along the way.
That's the Home Creator Mindset
VEVOR calls this the Home Creator mindset: the willingness to get involved and learn along the way.
"Being a Home Creator isn't about knowing how to do everything—it's about being willing to try, learn and take ownership of the result," said Gavin Wu, Brand Director at VEVOR. "At VEVOR, our role is to give people the tools and confidence to turn 'I could do that' into 'I did it.'"
This Labor Day, VEVOR celebrates the people behind the projects — not just for what they build, fix or improve, but for the time, effort and determination they put into making it happen. Labor Day, Upgrade Day.
About the Survey
The Labor Day Home Improvement & DIY Survey 2026 was conducted by VEVOR via SurveyMonkey Audience among 529 U.S. adults age 18 and older with annual household incomes of $75,000 or more. The sample was weighted to U.S. census benchmarks on age and gender. Sample sizes vary by question because follow-up questions were shown only to relevant respondents. Results reflect the surveyed sample and should not be interpreted as nationally representative of all U.S. adults.
About VEVOR
VEVOR is a global home improvement brand built for Home Creators who want to upgrade their spaces with practical, high-performing products at exceptional value. From outdoor living and tools to home improvement equipment and everyday project essentials, VEVOR helps people take on upgrades with confidence, efficiency, and value. Today, VEVOR has supported over 30 million Home Creators worldwide, bringing performance, inspiration, and value to their home improvement projects.
Media Contact
VEVOR Communications Team
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SOURCE VEVOR
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