DALLAS, April 29, 2011 /PRNewswire/ -- TM Advertising, a Dallas-based shop, invites you to visit their new site launched recently. The site is part of an agency-wide transformation plan that began last May. The site is designed to give outsiders a window into TM Advertising's culture and focuses on the driving forces behind the agency's success – its clients and its people.
TM Advertising's philosophy is what they call the "The Beautiful Truth," the true meaning behind a brand – what makes it unique. The new TM.com clearly illustrates the integration of the Beautiful Truth into all facets of the organization. The site features a picture and a Beautiful Truth for every single employee. "Our people are the center of what we do," says Becca Weigman, president of TM Advertising. "Every single employee has a uniqueness about them, and collectively they define our agency culture. We all make something beautiful together and wanted our site to reflect that." TM's new site also hosts a blog called "To Tell You the Truth" where employees can voice truths on what interests and inspires them.
Not only does TM's new site showcase their employees' Beautiful Truths, but it also shines light on their clients. "The Beautiful Truth captures the essence of a brand, the humanity of a company and the love consumers have for a product or service," says Bill Oakley, TM's chief creative officer. "We dive into our clients' businesses. We get to truly know what their brand means, and, as a result, we create great work." Site visitors can view work for all of TM's current clients and even some clients they still love talking about. TM gives you the opportunity to learn the story behind the work by offering visitors the opportunity to request case studies.
TM Advertising is an agency packed with smart and talented people who understand branding and how to leverage content that is relevant to customers and that ultimately moves clients' businesses. Visit www.tm.com to view their work and learn more about the organization's culture – and the people and clients who mold it.
About TM Advertising
TM Advertising, headquartered in Dallas, Texas, is an independently managed full-service agency within the McCann Worldgroup, one of the world's largest marketing communications companies. Agency clients include the brands of American Airlines, Bausch & Lomb, Discover Network, Superpages.com, Texas Tourism, AAdvantage Citi Card, Statoil, Daikin and Downtown Dallas. For more information, please visit www.tm.com.
SOURCE TM Advertising