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Tomberlin Launches First Electric Power Steering Model

The New Standard on the Emerge SS Coupe and SS Saloon


News provided by

Columbia Vehicle Group, Inc.

Oct 25, 2017, 10:35 ET

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LEESBURG, Fla., Oct. 25, 2017 /PRNewswire/ -- Have you ever tried to maneuver a golf car along a tight and winding cart path, through a crowd or out of a tight parking space?   If so, Tomberlin has just made your golf car driving experience easier and safer with the introduction of electric power steering on their new Emerge SS Coupe and SS Saloon golf cars.

Power Steering is certainly not a new idea, having revolutionized the automotive industry decades ago. Yet Tomberlin, known for innovation and leading the market in safety, styling and performance is the first national manufacturer to do so as a standard feature on a golf car and low speed vehicle (LSV) model. 

To validate consumer demand and market acceptance, Tomberlin quietly provided prototype units into the most competitive markets in America.  The Villages, FL, is widely known as the golf car capital of the world, with tens of thousands of golf cars being driven on a daily basis. According to Ken Rich, one of the local Tomberlin Dealers in The Villages, FL, "Tomberlin's integration of power steering is brilliant. Smooth, in control and a blast to drive. Without a doubt the Emerge SS Coupe will be a hot seller."  

According to Mike Tomberlin, within days of their announcement, Tomberlin's first 2 production runs of the Coupe and Saloon were fully allocated to their authorized Dealers. "Since 1963, we've delivered numerous industry firsts at Columbia Vehicle Group, led by the heritage of our parent company the Nordic Group. As our Dealers begin to demonstrate to consumers the ease of operation with Tomberlin's EPS we'll incorporate power steering into other models and continue to own the ride in the electric personal vehicle market."

Tomberlin's focus on disruptive value expansion is quickly making the brand the most highly sought after EV dealership in America. Tomberlin's electric power steering feature is currently available in their new 2018 Emerge SS Coupe and SS Saloon. These two new models are designed to carry 2, 4 or 6 passengers - all featuring electric power steering, low profile 14" radial tires, custom tooled wheels, super bright LED headlights, exclusive Tomberlin upholstered seats, and a customized steering wheel. All delivered to their dealers for the same price as the 2017 SS model.

About Tomberlin:  Tomberlin, a Nordic Group owned brand, designs, manufactures and distributes advanced electric vehicles targeting neighborhood and close-in commuting use. Tomberlin utilizes a community based distribution network throughout the USA, South America, Europe and Asia.

About Columbia Vehicle Group, Inc.
Based in Reedsburg, Wisconsin, Columbia is a premier electric vehicle manufacturer whose history dates back to 1946. Columbia has one of the most expansive electric vehicle product line-ups in the world producing electric vehicles for private use as well as commercial and industrial applications.

Columbia and Tomberlin are members of the Nordic Group of Companies, Ltd. Nordic Group, headquartered in Baraboo, Wisconsin is a privately-held holding company consisting of subsidiaries with 22 facilities, and 24 marketing units around the world with over 2,400 associates. Nordic Group member companies manufacture and distribute plastic, seating and transportation products worldwide for industrial, commercial and consumer markets. For more information, visit www.nordicgroup.com.

2017, Columbia Vehicle Group, All rights reserved. Tomberlin and the Tomberlin logo are registered trademarks of Columbia Vehicle Group, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners.

SOURCE Columbia Vehicle Group, Inc.

Related Links

http://columbiausa.com/

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