SEATTLE, March 3, 2011 /PRNewswire/ -- Tommy Bahama, the popular lifestyle brand, marks the second year of their agreement with Major League Baseball Properties with the release of their new "Collector's Edition" series for the 2011 MLB season. These custom designed shirts continue the relationship between Tommy Bahama and Major League Baseball Properties to establish a co-branded collection of premium, collectible apparel for the true baseball fan.
To launch the 2011 season, Tommy Bahama is releasing eight new "Collector's Edition" MLB team shirts including the 2010 World Series Champion San Francisco Giants, Chicago White Sox, Houston Astros, Minnesota Twins, New York Mets, San Diego Padres, and the Tampa Bay Rays, as well as a Brooklyn Dodgers throwback shirt. These unique shirts are individually designed for each team with customized graphics, team logos, landmarks and a genuine vintage style. Only a limited number of each team shirt will be produced, numbered and accompanied by a Tommy Bahama Collector's Certificate.
"Our collaboration with Major League Baseball has been a great experience for Tommy Bahama," said Terry Pillow, CEO of Tommy Bahama. "Working with the MLB, and their extensive archives has led to the creation of some truly incredible product. These shirts are literally pieces of art."
The Brooklyn Dodgers throwback shirt, featuring classic artwork reminiscent of the team's many years in New York, will be the first one to be released on March 3rd. The remaining team shirts will begin to roll out on Opening Day of the 2011 MLB season, starting with the Rays on March 31st, followed by the Giants on April 7th, the White Sox on April 14th, the Astros on April 21st, the Padres on April 28th, the Mets on May 5th, and the Twins on May 12th. Also available are the limited edition Tommy Bahama 2011 Spring Training shirts for the Cactus League and Grapefruit Leagues. The eight MLB team shirts and the Spring Training shirts will be sold exclusively at http://www.tommybahama.com/TBG/Men/MLB_Shop.jsp and select Tommy Bahama retail locations.
"Tommy Bahama continues to provide a uniquely designed product that always keeps our fans in mind," said Howard Smith, Senior Vice President, Licensing, Major League Baseball. "I am excited that this exclusive brand is offering the limited Collector's Edition line as our fans begin to gear up for the 2011 MLB season."
Tommy Bahama's relationship with Major League Baseball Properties began in 2009 with the launch of the first "Collector's Edition" shirt to celebrate the World Series, followed by the launch of the first collection of shirts for the 2010 baseball season. This complements an established array of Tommy Bahama lifestyle products, which include apparel, accessories, home furnishings, restaurants & bars, and retail stores. The relationship between Tommy Bahama and MLB for this project epitomizes the natural affinity that exists between these two brands. Legions of baseball players and fans alike embrace Tommy Bahama products as well as the company philosophy that… life is one long weekend™.
About Tommy Bahama
Tommy Bahama is owned by Tommy Bahama Group, Inc., a wholly owned subsidiary of Oxford Industries, Inc. (NYSE: OXM). Established in August 1992, with corporate headquarters in Seattle, Tommy Bahama is a lifestyle company that defines elegant island living with men's and women's sportswear, denim, swimwear, accessories and a complete home furnishings collection. Tommy Bahama is available at the country's finest retailers, including Nordstrom, as well as high profile resort locations around the world. There are eighty-nine Tommy Bahama's retail locations across the country, thirteen of which include a Tommy Bahama's restaurant & bar. Additional stores will be opening this year. For more information, please visit www.tommybahama.com
About Major League Baseball Properties
The Major League Baseball Clubs formed Major League Baseball Properties (MLBP) in 1966 as the Clubs' agent for marketing and trademark licensing and protection. Major League Baseball Properties is responsible for managing consumer licensing activities, developing national advertising campaigns, cultivating sponsorship opportunities with major consumer brands and corporations, growing the game and the business of baseball outside the United States and creating national marketing programs in conjunction with Clubs, broadcast rights holders and national sponsors. MLBP also operates a full-service video and audio production unit (Major League Baseball Productions), a publishing division and stock photo licensing agency, and manages logistics for the All-Star Game and World Series as well as all other special events. For more information on Major League Baseball, log on to www.MLB.com.
SOURCE Tommy Bahama