TOMY Brands Flaunt Function, Style and Fashion in 2012 ABC Kids Expo Introductions

OAK BROOK, Ill., Oct. 15, 2012 /PRNewswire/ -- TOMY, a leading global designer, producer and marketer of innovative, high-quality products for mothers, infants and toddlers, as well as toys and collectible products sold to preschoolers, youths and adults, highlights key product introductions across their portfolio of brands to be launched at ABC Kids Expo 2012. Focused on providing quality, style and a wide range of choices for today's parents, TOMY brands including The First Years, Boon, JJ Cole Collections, Lamaze and Pajanimals debut new, innovative items with individual flair designed to deliver convenience, ease, style and function. Highlights from the TOMY mother, infant and toddler brands being showcased at the 2012 ABC Kids Expo include:

The First Years (www.thefirstyears.com) – Booth #3547  
Building on the brand's extensive line of infant and toddler products, The First Years incorporates innovation into core items to help make the first years the best years for mom and baby. New for 2013 from The First Years:

• The first-to-market IAlert True Fit Convertible Car Seat, a revolutionary new car seat monitoring system designed to alert parents of potentially life-threatening situations. Seamlessly built into The First Years True Fit Convertible Car Seat, the IAlert system notifies parents or caregivers via their smartphones if their child is in a rear facing position not installed at the desired angle, if their child becomes unbuckled while the vehicle is in motion, if their child is left unattended in the car, or if their child is at risk due to elevated or freezing ambient temperature in the car seat.
• The innovative Breastflow Memory Pump™, designed to make breastfeeding more comfortable and efficient, features an easy-to-use digital touch screen that automatically tracks and stores data for up to 10 sessions.
• The GumDrop line expands to include new GumDrop Bottles featuring GentleVent™, a bottom air-venting system designed to help prevent colic symptoms, a new three-stage GumDrop teether that soothes during each teething phase; and a new one-piece orthodontic pacifier for ages 6 months and up.
• New audio and video monitor options, all loaded with thoughtful features and available at a range of price points. Featured products include the new Crisp and Clear™ Audio Monitor, and the Safety Shield™ Digital Video Monitor, a video monitor that sets a virtual perimeter around baby's crib and sounds an alarm to alert mom when an item breaches the set safe zone.

JJ Cole Collections (www.jjcolecollections.com) – Booth #3821 
JJ Cole Collections carries forward its tradition of creating stylized and fashion-driven mother, infant and toddler products designed to address the needs and wants of today's busy parent. Highlights of the new JJ Cole Collections line for 2013 include:

• New infant carriers combine style and simplicity with superior comfort and support for mom and baby. Medley is an innovative, three-position infant carrier designed to cradle baby in an ergonomic hug that is best for baby's hip position. Medley's easy-adjust buckles, thick straps and seat extender give parents more versatility. Agility, a practically designed stretch carrier, eliminates the worry of a traditional wrap with its unique back panel design that distributes baby's weight evenly with multiple secure and comfortable carrying positions.
• JJ Cole's popular Bundleme line adds a new Polar Bundleme with an extendable bottom to grow with baby from newborn to 4 years, and a plush shearling hat, mittens and booties set in a comfortable, soft stretch polyester that grows with baby for longer wearing.
• New diaper bags that embody the brand's reputation for utility and convenience with style. Highlights include the Satchel, Cadence and Caprice bags in contemporary fashions made of durable yet stylish fabrics, as well as a Changing Clutch that fits a wipes case and 3 diapers for today's mom-on-the-go.  
• The Broadway deluxe stroller features a striking Euro-design with color swap canopy options so parents can personalize their baby's ride! The only stroller you'll ever need, the Broadway converts from bassinet mode for use from birth to 50 lbs.
• Other registry essentials include 100% cotton Hooded Towel Sets in whimsical patterns and wipeable fabric bibs that feature catch-all pockets in peppy prints.

Boon Inc. (www.booninc.com) – Booth #3539  
TOMY's Boon brand of premium, modern infant and baby products unveils its new infant and toddler feeding and care line featuring signature problem-solving ingenuity and simple, effective design.

• Feeding items incorporate modern design with thoughtful innovations to simplify parents' lives, including Orb, a spherical bottle and baby food warmer that warms without hotspots and Pulp, a silicone teething feeder that eliminates the ooze and stickiness of self-feeding with an easy-to-clean, no mesh design.
• New care products include Fresh, a soft changing station designed to stay put with integrated overhead toy hook to keep baby's hands up and out of the way and Hitch, a stylish, fabric-safe pacifier clip that fits both ring and knob pacifiers. 
• Boon makes clean-up easier with Clutch, a dishwasher basket featuring a unique clamshell design that holds nipples, sippy cup valves and straws securely in an upright position for better cleaning and easy loading/unloading and Scrub, a bottle brush with angled bristles and an integrated valve and nipple cleaner.

Lamaze^® (www.lamazetoys.com) – Booth #3547 
Encouraging early development of the senses Lamaze (www.lamazetoys.com) toys spark creativity, introduce discovery and support healthy sensory development. Working with child development experts, Lamaze creates toys that delight babies at each stage from birth to 24 months. Lamaze highlights for 2013 include:

• Expanded popular Play and Grow line of developmental plush characters to include even more whimsical take-anywhere friends such as Shiver the Sharpei, Shearamy Sheep, Torin the T-Rex and Bella the Bunny.
• Additions to the Classic Play category including Lamaze Warley the Whale Tissue Toy, a whale that takes the mess out of pull-out play, Moosical Cow Tunes, a cow with color coded spots that play "moosical" notes, and Push Along Peanut, a fun push toy to encourage gross motor development.
• New Lamaze Gyms such as the Lamaze Classics Gym that delivers the best of Lamaze all in one gym, integrating detachable, favorite characters including Octotunes and the Lamaze Inchworm, and the Rise and Shine Gym, which supports baby while learning to sit up and offers endless entertainment and developmental activities.
• Other highlights include the Cheery Chirpers, cute birds that baby can make jump up and down to hear them chirp, and Teethimals, furry friends that come with chewy teether bodies textured for teething time.

Pajanimals from TOMY (www.tomy.com) – Booth #3547 
TOMY debuts its complete line of toys based on The Jim Henson Company's popular series Pajanimals,which airs daily on 24-hour preschool television channel Sprout and on the new Saturday morning NBC Kids block. Pajanimals follows the adventures of four sweet and gentle characters - Sweetpea Sue the pony, the excitable duck Squacky, the creative cow CowBella and the optimistic puppy Apollo. Through their imaginary journeys, these cuddly musical puppets venture out on amazing adventures of discovery, modeling the skills preschoolers need to move through their days successfully. Pajanimals is produced in Northern Ireland as a co-production between The Jim Henson Company, Sprout and Northern Ireland's Sixteen South Television. Early 2013 offerings include:

• A collection of premium 9" and 15" Plush Pajanimals Friends inspired by the Pajanimals TV series on Sprout including Apollo, Squacky, CowBella and Sweetpea Sue
• A premium fleece Snuggle Up Story Mat, sized perfectly for kids ages 2-6, features favorite Pajanimals characters and themes with a pillow that flips open for story time.

Bumbo (www.bumbo.com) – Booth #3547 
TOMY is proud to distribute Bumbo International Trust's new 2013 introductions:

• The Bumbo Booster Seat features the same comfortable and easy-to-clean low density foam construction as the popular Bumbo Floor Seat. A three-point harness and adjustable straps on the bottom that attach to most standard four-legged chairs create a comfy and secure booster seat for the dinner table.
• The Bumbo Step Stool is a portable, lightweight and sturdy stool designed to help toddlers take those first steps toward independence. The slip-resistant surface on base and step provides a stable place for toddlers to reach the sink or toilet.

About TOMY International
TOMY International (www.tomy.com) is a leading global designer, producer and marketer of a broad range of innovative, high-quality toys sold to preschoolers, youths and adults under the TOMY®, Ertl®, Johnny Lightning® and Tomica® brands as well as products for mothers, infants and toddlers marketed under its The First Years®, Lamaze, JJ Cole® Collections and Boon® brands. TOMY International also markets its products under popular and classic licensed properties such as Chuggington, Pokémon, Dinosaur Train, John Deere, Disney's Winnie the Pooh, Princesses, Cars, Fairies and Toy Story, and other well-known properties. TOMY International's mission is to inspire and fulfill the dreams of children and parents worldwide. TOMY International reaches its target consumers through multiple channels of distribution supporting more than 25,000 retail outlets throughout North and South America, Europe and Australia. TOMY International is a wholly owned subsidiary of Japan-based TOMY Company, Ltd. (Tokyo Stock Exchange Code No. 7867). © TOMY

SOURCE TOMY