Tony Mikes of Second Wind To Present at 20th Annual HOW Design Conference

WYOMISSING, Pa., April 21 /PRNewswire/ -- Second Wind's founder and managing director, Tony Mikes, will be a presenter at the annual HOW Design Conference on June 7, 2010, at the Colorado Convention Center, Denver, Colorado.  

Mikes will speak about developing an agency brand, shameless self-promotion, and using powerful content and inbound marketing strategies to become an attractor of new business prospects in his presentation, "Is Your Agency Interesting?"  The session will take place from 10:45 a.m. to 12:00 p.m., Monday, June 7, 2010.

The conference, hosted by HOW magazine, welcomes graphic design professionals and other members of the advertising and marketing profession for an intensive four days of workshops covering a broad range of business and design topics, portfolio reviews, studio tours, roundtables and networking opportunities.  Presenters are business experts and noted designers from across the advertising and design industry.  This year marks the conference's 20th gathering; for information visit www.HOWconference.com.

Mikes is a former advertising executive who spent twenty-five years managing and owning advertising agencies and graphic design studios.  Mikes came to recognize the value of shared information as it relates to successfully managing an advertising agency.  In 1988, he founded Second Wind, a member-based organization allowing more than 800 midsize and smaller ad agencies and marketing firms to share, interact and collaborate.  Twenty-two years later, Second Wind continues to help members succeed and grow by enabling agencies to share their collective industry wisdom.

Mikes conducts agency management workshops, serves as a management consultant to individual agencies and has addressed many advertising associations and organizations.  He is a contributing writer to numerous industry trade publications.  Mikes shares his industry know-how in The Second Wind Newsletter, an overview of the advertising and design industry from the smaller agency principal's viewpoint.  Mikes is the author of three books about the smaller advertising agency business.

Second Wind members benefit from annual surveys, seminar and workshop opportunities, and daily access to critically needed business resources and creative information programs.  Second Wind is one of the world's leading trainers of advertising professionals and sells training materials and publications through the online store at www.secondwindonline.com.  A major resource is Second Wind Online, with its high-powered, data-rich Knowledge Base, and a popular members-only Forum.

SOURCE Second Wind