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Topps Debuts NFL Offensive Rookie of the Year Todd Gurley as Cover Athlete for Topps NFL HUDDLE 2017 Digital Trading Card App

App update includes new Topps Card Exchange and Player Experience level features


News provided by

Topps

Aug 29, 2016, 09:00 ET

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NEW YORK, Aug. 29, 2016 /PRNewswire/ -- Just in time for the start of the NFL season, The Topps Company is pleased to announce that Todd Gurley, the reigning NFL Offensive Rookie of the Year and Los Angeles Rams running back, is the cover athlete for the Topps NFL HUDDLE® 2017 app. 

The app is available now in the App Store and Google Play Store. Gurley, who is featured on the app icon and splash screen, will have special digital cards released throughout the year and will participate in the innovative Live Signature program from Topps which delivers personalized autographs to fans as one-of-a-kind digital trading cards.

"Growing up it was always fun collecting cards and I loved playing football, so to be the cover athlete of a unique app like Topps NFL HUDDLE, which combines the two, is something I'm very excited about," said Gurley. "I'm looking forward to bringing that fandom to a new generation. And I'll definitely be encouraging fans to collect my new Los Angeles Rams digital cards this season."

HUDDLE continues the over 60-year history of Topps NFL cards, now exclusively in digital form.  Beloved brands such as Topps® Fire®, Topps® Inception®, and Topps® Valor® will continue to be available to NFL fans in HUDDLE.  The iconic Bowman® brand will debut in the app in September, featuring the top rookies and second-year players in the NFL.

New to HUDDLE for the upcoming season is the Topps Card Exchange, where fans can trade-in and upgrade cards instantly without a trading partner needed. Also new are player experience levels in HUDDLE, to help fans keep track of their progress and compare their collection, trading and play accomplishments to other fans around the world.

"NFL fans are some of the most passionate and dedicated fans in all of sports," said Jeremy Strauser, Vice President and General Manager of the Topps digital apps division. "Fans in HUDDLE have opened over 40 Million packs of digital cards and offered over 20 Million trades in the app, and that pace is accelerating each week.  We can't wait to deliver the famous Topps NFL card brands to the fans this season."

Topps NFL HUDDLE 2016 is available for free in the App Store for iPhone, iPad and iPod touch and in the Google Play Store for Android devices. CLICK HERE to download it now: http://m.onelink.me/89bcf530

Topps NFL HUDDLE 2016 is officially licensed by the National Football League and the National Football League Players Association.

About Topps: Founded in 1938, The Topps Company, Inc. is the preeminent creator and brand marketer of physical and digital sports cards, entertainment cards and collectibles, and distinctive confectionery products.  Topps' leading sports and entertainment products include English Premier League, UEFA Champions League, Bundesliga, Major League Baseball, National Football League, Major League Soccer, Indian Premier League, Star Wars, WWE, The Walking Dead, UFC, Wacky Packages, Garbage Pail Kids, Mars Attacks and other trading cards, sticker album collections and collectibles.
Topps' app portfolio, including Star WarsSM: Card Trader, Topps KICK®, Topps® WWE SLAM, Topps® NFL HUDDLE®, Topps® MLB BUNT®, The Walking Dead: Card Trader and Topps® UFC Knockout®, has been a hit with millions of fans around the world.  Topps' confectionery brands include Ring Pop®, Push Pop®, Baby Bottle Pop®, Juicy Drop® Pop, Crunchkins™ and Bazooka® bubble gum.
Topps was acquired by Michael Eisner's Tornante Company and Madison Dearborn Partners in October 2007.  For additional information, visit Topps.com and Candymania.com. 

Press Contact:
Jessica Sciacchitano
Rogers & Cowan
212.878.5027/[email protected]

SOURCE Topps

Related Links

http://www.topps.com

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