Ultimate Longevity Center Launches in Australia, Pushing Global Footprint Past 300 Territories
Gary Brecka announced ULC's expansion into Australia from the stage at the Fortuna One Global Summit in Sydney, with 50 locations planned nationally and Double Bay confirmed as the first, targeted for Q1 2027.
NEWPORT BEACH, Calif., Sept. 23, 2026 /PRNewswire/ -- Ultimate Longevity Center (ULC), the longevity and human-optimization franchise built by Anthony Geisler's Sequel Brands in partnership with human biologist Gary Brecka and precision health platform Lifeforce, is expanding internationally.
Revealed on stage by Brecka at the Fortuna One Global Summit in Sydney, the move brings ULC's global footprint past 300 territories, adding a planned 50-location Australian network to the more than 275 territories the brand has already sold across the U.S. since launching franchise sales in 2026, including 200 in its first four months alone.
"The number one question I get asked every single day is, 'where do I start?'" said Gary Brecka, Co-Founder of Ultimate Longevity Center and Founder of The Ultimate Human. "Australians are just as engaged in this conversation as anyone I meet in the US. They're reading the research, they're asking the questions. ULC is the answer. You walk in, and that's where the journey starts."
Double Bay is confirmed as ULC's first Australian center, targeted to open in Q1 2027, with further flagship locations planned for Melbourne and Brisbane ahead of the brand's 50-center national rollout. ULC Australia will bring the brand's three-zone model – The Lab, The Apothecary and The Playground – to a market Geisler and Brecka see as ready for the same shift underway domestically: longevity moving from a luxury pursuit to an accessible, everyday practice.
"Australia has all the hallmarks of what's driven ULC's franchise growth in the US so far – an engaged, health-conscious population, and no real category leader at the neighbourhood level," said Anthony Geisler, Founder and CEO of Sequel Brands. "We've built one of the fastest-growing franchise sales pipelines in preventive health in under a year, and we see the same opportunity here."
Leading the Australian rollout are Ben Doyle, CEO of ULC Australia & NZ, and Marie Doyle, COO of ULC Australia & NZ. Through their Sydney-based property and investment company Fiducia, the Doyles have spent two decades developing homes and communities across Sydney and will now oversee ULC's Australian network.
"We've spent two decades building places people want to be part of, and ULC gives us the chance to do that for people's health," said Ben Doyle. "We saw immediately what this could mean for Australians, and we're proud to be bringing it here."
Australians interested in becoming an Ultimate Longevity Center member can register their interest at ultimatelongevitycentre.com.au/ffs. Those interested in franchise ownership opportunities can contact [email protected].
ABOUT ULTIMATE LONGEVITY CENTER
Ultimate Longevity Center, a Sequel Brands company co-founded with human biologist Gary Brecka, is a next-generation longevity and performance franchise built around a physician-led, data-driven approach to extending healthspan. Through advanced diagnostics, personalized protocols and integrated recovery technologies, the brand brings the tools of human optimization together under one roof to help people better understand their biology and take a proactive approach to their long-term health. With more than 250 franchise territories sold nationwide since launching franchise sales in 2026, Ultimate Longevity Center is rapidly expanding access to advanced longevity solutions and building a new kind of longevity experience designed for everyday life.
ABOUT GARY BRECKA AND THE ULTIMATE HUMAN
Gary Brecka, the visionary founder of The Ultimate Human, is a renowned Human Biologist, biohacker, and longevity expert. With over two decades of experience in analyzing human biomarkers, Gary's unique approach combines the precision of science with the personal touch of individual wellness.
The Ultimate Human is consistently ranked among the top ten health and wellness podcasts, reaching and impacting millions of lives through its powerful media platform. Through The Ultimate Human, Gary shares his deep knowledge and innovative strategies to help individuals navigate their health journeys. His work is driven by a profound belief in the power of informed, personalized health interventions to transform lives. With Gary's guidance, The Ultimate Human continues to inspire and equip people to become the best versions of themselves, inside and out.
Disclaimer: None of Gary Brecka, Ultimate Human LLC nor any of his or its affiliates, employees, owners or representatives (individually and collectively, "The Ultimate Human") is licensed to provide medical advice nor provides medical advice. Information, advice and recommendations provided by The Ultimate Human is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Individuals should always consult with their physician or another qualified health provider with any questions they may have regarding a medical condition.
ABOUT LIFEFORCE
Lifeforce is the world's leading longevity-medicine platform, empowering adults to add quality years to their lives through at-home biomarker testing, direct access to expert physicians, precision lifestyle coaching, and science-backed therapies. Thousands of members across the United States have already completed more than one million biomarker tests, with over 80 percent of members reporting quality-of-life and/or health outcomes improvements within their first year. Learn more at mylifeforce.com.
ULC Communications
SOURCE Ultimate Longevity Center
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