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Un nouveau chapitre pour l'industrie chinoise de la mode : La 30e édition de la Fashion Source Shenzhen et de l'AW25 Shenzhen Original Design Fashion Week s'est achevée avec succès
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Fashion Source

Apr 09, 2025, 08:00 ET

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SHENZHEN, Chine, 9 avril 2025 /PRNewswire/ -- Le 2 avril 2025, la 30e Fashion Source Shenzhen et AW25 Shenzhen Original Design Fashion Week se sont terminées avec succès au Shenzhen Convention and Exhibition Center. S'étendant sur 40 000 mètres carrés et rassemblant plus de 800 exposants dans huit sections thématiques, l'événement a attiré près de 40 000 professionnels du secteur pendant trois jours. En favorisant une intégration profonde entre les chaînes de l'innovation et de l'industrie, il a mis en lumière la transformation du secteur chinois de la mode, qui est passé d'une croissance axée sur l'échelle à une innovation axée sur la valeur.

En mettant l'accent sur la synergie de la chaîne d'approvisionnement, l'exposition a facilité une collaboration efficace entre les marques mondiales et les fabricants locaux, en favorisant la création originale et en propulsant la mode chinoise du statut de suiveur à celui de créateur de tendances. Grâce à des rencontres d'affaires, à une collaboration technique et à des présentations axées sur les tendances, l'exposition a constitué une plateforme dynamique pour la coopération intersectorielle et les percées commerciales.

L'événement a également mis l'accent sur la durabilité et l'innovation tournée vers l'avenir. De la zone prospective 26SS Fashion Source Knitting Trends à la zone interactive Urlib Selected Zone, en passant par la zone d'exploration de la mode durable Fashion For Future Sustainable Fashion Exploration Area, elle a offert une vision holistique de la manière dont les matériaux, l'artisanat et la technologie convergent pour façonner l'industrie de la mode de demain.

La semaine de la mode AW25 Shenzhen Original Design Fashion Week, dont le thème était "Shape the New Origin", a présenté plus de 80 créateurs et marques émergents dans un mélange inspirant de défilés et de salles d'exposition. Des initiatives telles que le programme "Stellar Starter" ont mis en évidence l'intégration croissante des ressources universitaires, industrielles et mondiales en vue d'accélérer le passage d'un concept original au marché.

Le Fashion Source China Clothing Supply Chain Summit, dont le thème est "Zero-Based Mindset", a présenté une plateforme à deux volets comprenant un sommet principal et un sous-site innovant, MoFun Fabrics. L'événement a rassemblé plus de 60 pionniers mondiaux pour explorer huit dimensions clés : marques émergentes, innovation dans le domaine du tricot, technologie de pointe, révolution des matériaux, tendances en matière de vêtements de sport, mode durable, design original et artisanat du patrimoine culturel immatériel. Ces dialogues tournés vers l'avenir ont permis d'examiner comment la technologie, la culture et le commerce convergent pour façonner un modèle d'industrie de la mode résilient et prêt pour l'avenir.

Bien que le rideau soit tombé, le voyage continue. Du 25 au 27 juin, Fashion Source Innovation • Shanghai fera ses débuts au Shanghai World Expo Exhibition & Convention Center, tirant parti de la force de la Chine orientale pour connecter les ressources mondiales. Du 19 au 21 novembre, la 31st Fashion Source Shenzhen et la SS26 Shenzhen Original Design Fashion Week reviendront à Shenzhen, rejoignant des pairs du monde entier pour explorer l'avenir de l'industrie de la mode.

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