LOS ANGELES and SEATTLE, Dec. 22, 2010 /PRNewswire/ -- Universal Music Group (UMG), the world's leading music company, has renewed its agreement with web platform provider Microgroove. Building on a ten year relationship, the Microgroove Platform currently powers hundreds of heavily-trafficked UMG label and artist sites in the United States, Canada and Australia.
By utilizing Microgroove's Platform features and related services, UMG has the ability to further manage an artist's online presence, and the look and feel of the websites based on the needs of the artist and UMG.
"We are pleased to renew our successful relationship with Microgroove," stated Tony Huidor, Vice President of Technical Product Development for Universal Music Group Distribution. "Microgroove has provided us with a reliable and flexible solution that continues to accommodate our changing business needs, while servicing the online presence of our labels and artists."
President of Microgroove Philip Coady added, "We are very happy to announce our renewal with Universal Music Group for support and professional services of their licensed Microgroove software. As the world's most important music entertainment company, UMG gives us great opportunity to run the Microgroove Platform at an unprecedented scale."
With its unique enterprise and cloud-hosting options, over 500 sites have been created on the Microgroove Platform.
About Universal Music Group
Universal Music Group is the world's leading music company with wholly owned record operations or licensees in 77 countries. Its businesses also include Universal Music Publishing Group, the industry's leading global music publishing operation.
Universal Music Group's record labels include A&M/Octone, Decca, Deutsche Grammophon, Disa, Emarcy, Fonovisa, Interscope Geffen A&M Records, Island Def Jam Music Group, Lost Highway Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Polydor Records, Show Dog – Universal Music, Universal Motown Republic Group, Universal Music Latino and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalog of music in the industry, which includes the last 100 years of the world's most popular artists and their recordings. UMG's catalog is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes eLabs, its new media and technologies division; Bravado, its merchandising company; and Twenty-First Artists, its full service management division.
Universal Music Group is a unit of Vivendi, a global media and communications company.
Microgroove provides the planet's leading entertainment companies with software to power their online presence. With over 500 sites created on the Microgroove Platform, millions of users have conducted billions of data transactions. Microgroove's global clients and licensees rely on its unique enterprise development and hosting services. A creative engineering company at the core, privately held Microgroove offers tailored solutions to achieve their clients' business objectives.
For more information, please visit www.microgroove.com
SOURCE Universal Music Group