LOS ANGELES, Dec. 1, 2015 /PRNewswire/ -- In continuing to grow its consumer revenue, Variety has promoted Brooke Turpin to Vice President Global Consumer and Strategic Partnerships. In addition to her current role leading Variety's event and summits business, Turpin will be responsible for all Variety worldwide consumer revenue across digital, print and events, and also key consumer accounts within parent company PMC's fashion trade publication, WWD.
Turpin joined Variety in 2009 and has exponentially increased new revenue streams with the development of Variety's events and summits business. Under her leadership the business unit has averaged over 40% growth per year, attributed to the success of events and summits such as Big Data, The Power of Women series and StyleMakers. She is recognized for innovation in the branded entertainment space and has brought major Fortune 500 brands to the trade publication including Samsung, Audi, Mercedes-Benz, Delta Airlines, and L'Oreal, among others.
"Brooke is a talented executive who has pioneered significant growth for our events and summits business," said Variety Publisher Michelle Sobrino-Stearns. "It only makes sense for us to have Brooke cross-over to lead our global consumer initiative across all platforms, print, digital plus events and summits."
Prior to her work at Variety, Turpin held positions in entertainment marketing at St. Jude Children's Research Hospital and City of Hope. Turpin's consumer marketing expertise was shaped by her nine years at Barneys New York, where she held senior level positions in both advertising and public relations.
Variety and Variety.com provide the industry with the most comprehensive coverage of motion pictures, television and the digital space. With respected and experienced news reporters in Los Angeles, New York and around the world, Variety marries its historic coverage of the entertainment business with a technologically advanced website and new weekly print edition, offering readers the in-depth news coverage needed to remain competitive in the ever-changing entertainment industry. The Variety Group – Variety, Variety.com, Variety Insight, LA 411, NY 411 – is owned by Variety Media, LLC, a division of Penske Media Corporation.