Vasanta Selects Stibo Systems to Manage Strategic Product Information

Oct 23, 2012, 11:09 ET from Stibo Systems

READING, England, October 23, 2012 /PRNewswire/ --

Vasanta announces strategic deployment of Stibo Systems' STEP product information management solution to help deliver efficiency and new levels of service to customers

Stibo Systems, the Strategic Information Management Technology and Solutions Company, today announces a partnership with Vasanta Group, the largest B2B distributor of office products in the UK and Ireland. Vasanta will implement Stibo Systems' STEP platform to manage strategic product information across its national operation.

With over 25,000 products offered in a variety of brands and categories, Vasanta manages a complex flow of information between its customers and suppliers. The implementation of STEP will ensure that the company can meet the growing demands for comprehensive product information, made available online via e-commerce websites, via its extensive range of catalogues and mailers, and via e-catalogues for resellers.

Alison Holmes, Head of Master Data Management at Vasanta, commented, "The increasing demand for enriched and granular data supported by high-resolution imagery has led us to invest in a long-term data solution. The growing complexity of managing product information in today's business environment means that it is more important than ever for The Vasanta Group to carefully consider information management in the context of delivering superior product information to customers."

The investment in STEP will serve to strengthen the existing relationships Vasanta has with customers in the reseller community, which requires access to detailed, accurate product information. STEP will help manage Vasanta's delivery of strategic product information to resellers, thereby empowering them to provide their own customers with an improved buying experience.

"Stibo Systems has a proven track record of working with B2B distributors in a strategic capacity and is delighted to welcome Vasanta to its customer community. Our STEP solution will form a critical element of Vasanta's newly-upgraded IT landscape, enabling them to achieve their business objectives. We look forward to working in partnership with Vasanta," said Mark Thorpe, Managing Director UK, at Stibo Systems.

About Vasanta

Vasanta is multi-channel distributor of Business Supplies and Services in the UK and Ireland, operating through both the reseller and direct business to business channels via clearly defined sales channels.

The group operates a well-invested centralised distribution network with "hubs" in Leicestershire, Yorkshire and Dublin, allowing it to be the lowest-cost provider in the sector with high levels of service.

The group has a turnover of £380 million and employs c.1,200 people.

About Stibo Systems

Stibo Systems is the worldwide market leader in strategic information management technology and solutions that enable organisations to manage their strategic information on a global scale through an integrated process. Stibo's STEP platform boasts a flexible architecture that combines master data management (MDM) and product information management (PIM), creating a single trusted source of strategic information for the entire enterprise. Stibo's global customers include GE, Sears, Siemens, Target and Thule. Stibo Systems is a subsidiary of the privately held Stibo A/S group, originally founded in 1794 with corporate headquarters in Aarhus, Denmark. For more information, visit

Fiona Ashdown
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SOURCE Stibo Systems