BOSTON, Sept. 13, 2016 /PRNewswire/ -- Ve Interactive, a world-leading technology company that provides an integrated digital advertising and onsite conversion platform, today announced new social sharing capabilities for VePanel, an overlay marketing solution that offers a more user-centric approach to onsite engagement than traditional popups. Since launching earlier in 2016, VePanel has shown an average incremental uplift in sales of 24 percent for online businesses that have implemented the application.
VePanel seamlessly engages customers throughout their online shopping experience. The application intelligently profiles customer behavior and uses the information to deliver customized features, products and messaging in real-time. Instead of launching an obtrusive popup that temporarily prevents the customer from interacting with the site, VePanel enters as a sidebar.
"People have been shopping online for more than two decades now, but in that time there's been very little innovation in onsite engagement solutions beyond minor modifications to popups," said Greg Shlopak, CEO of Ve Interactive North America. "We saw an opportunity to make onsite engagement more personalized and less obtrusive – an interactive shopping tool rather than a static overlay. Online businesses will be able to use VePanel's new social capabilities to further encourage customers to share their shopping experiences on social networks, and track the traffic arriving to their site from these links."
Unlike social sharing buttons, VePanel only fires at key stages in the customer journey when the shopper is most likely to share a product or service, such as immediately after making a purchase or saving an item to their shopping cart.
"VePanel has already played a significant role in helping our business convert shoppers who would have abandoned our site," said Teresa Holden, vice president of marketing and communications at 365 Tickets USA, a leading provider of tickets to over 1,000 attractions in the U.S., including Universal Hollywood, LEGOLAND and Ripley's Believe It or Not! "Since implementing VePanel in May, we've increased conversions by six times, and recovered thousands of dollars in revenue. We look forward to taking advantage of VePanel's new social sharing capabilities, which should help us tap into our customers' networks and attract even more shoppers."
To learn more about VePanel, visit https://www.veinteractive.com/us/solutions/vepanel.
Ve is a multi-award-winning technology company offering a suite of apps across one platform, which help online businesses successfully drive new traffic, increase customer engagement, minimize website abandonment and boost conversions.
The company supports over 10,000 domestic and multi-national online businesses and retailers in the delivery of real-time marketing communications at key points within their customers' journeys. Tracking billions of data points daily, Ve's comprehensive data set provides unparalleled insights into customer activity, while driving each app to deliver highly-targeted content to customers based on their purchasing activity and profile.
Founded in 2009, Ve works across 30 languages and within 43 territories. Headquartered in London, the company has 33 offices worldwide. In 2015, it topped the Sunday Times Tech Track 100.
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SOURCE Ve Interactive