Ve Interactive Introduces VeChat Technology to Take Abandoned Cart Recovery and Remarketing to a Whole New Level

LONDON, Feb. 6, 2013 /PRNewswire/ -- Ve Interactive, a proven provider of cart recovery and remarketing solutions for the global e-commerce industry, today announced that VeChat™ is now available as part of its wider online efficiency solutions.

The sophisticated, AI-based, multilingual software will now offer Ve Interactive clients the ability to initiate and blend real-time customer service and marketing into their online sales processes, 24/7.

By analysing metadata from a visitor's online journey, and comparing it all in real time with information held by the merchant, VeChat can be triggered to engage dynamically and route the visitor intelligently, ensuring that they get exactly the information they want, and fast. Furthermore the AI gets smarter too. The more it learns about user journeys and especially issues causing basket abandonment, the more intelligent it becomes, meaning that consumers will be able to shop smarter too.

David Brown co-Founder & CEO explains:

"E-commerce sites are under mounting pressure to deliver revenue performance in an increasingly competitive market and so we have responded to demand with this driver in mind."

Designed to help merchants find new customers, as well as retain existing ones, the economics of using an AI-based software like VeChat over human chat and call centres, means that margins are maintained for online merchants and real time urgency can be achieved. That way they can keep their visitors engaged with their sites, supplying them online support, increasing their product awareness and nudging them through to conversion.

"Cart abandonment should not be dealt with as an isolated problem; it is tunnel vision to ignore the wider online efficiency issues that feed it," explained Brown. "At Ve Interactive we continually invest in developing new technologies to provide additional optimisation and conversion tools for our clients. This ensures that they can always respond to changing buyer behaviours and new platforms, and so increase conversions and website productivity."

VeChat Features list includes:

Multilingual (11 languages) * criteria filtering * product feed * compatible with Smartphones and tablets * the core phrase library is customisable for flexibility

As with all Ve Interactive solutions, payment is simply an extension of an existing CPA/CPL arrangement.

About Ve Interactive

Head-quartered in London's Tech City, multinational Ve Interactive, founded in 2009 is a data-driven-solutions company, operating in the e-commerce software sector.

Named the Marketing Services Company of the Year 2012 by The Drum, Ve Interactive has been an industry pioneer; introducing and developing abandoned cart recovery, lead-generation and remarketing technologies for e-commerce merchants. Its history of successfully increasing online conversions with its enterprise level software and Tier 4 data hosting, (Government level) has earned the company the reputation of being the most trusted abandoned cart recovery solution provider in the industry.

Ve Interactive has expanded its footprint internationally, opening offices in the USA, Australia, Sweden, Brazil, Germany and China. It won a Bronze medal in the Stevie® International Business Awards 2012 for 'Most Innovative Company in Europe,' as well as a Software Satisfaction Award 2012. In 2011 it won a TechWorld UKTI Business Innovation Award, a British Interactive Media Association Award for Retail, and a Marketing Innovation Award.

"Ve Interactive should be a key partner for any ecommerce business" - Simon Harrow, Chief Operating Officer - Kiddicare.com

Contact: 
Kathy Heslop – Director of Communications 
T  +44 (0)20 3137 5730 
E  [email protected] 
Ve Interactive Ltd | EC One HQ | 15-19 Bakers Row | London | EC1R 3DG
www.veinteractive.com 
Twitter @veinteractive

SOURCE Ve Interactive