Vimicro Announces Sophisticated Scene-based High Fidelity Image Processing Technology to Meet Demands of Growing Surveillance and Consumer Electronics Markets

BEIJING , Jan. 8 /PRNewswire-Asia-FirstCall/ -- Today at the CES tradeshow in Las Vegas, NV , Vimicro International Corporation (Nasdaq: VIMC), a leading multimedia semiconductor and solution provider, announced the launch of its scene-based, high-fidelity image processing technology for surveillance markets. This new technology has been adopted by the Chinese National Standard for Technical Specification of Surveillance Video and Audio Coding (SVAC). Vimicro's SVAC-enabled digital multimedia processor is designed with low-power, configurable multi-core architecture that substantially boosts the performance of video surveillance systems and improves security.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070528/CNM014LOGO )

"With rapid growth in China's video surveillance markets, there is an immediate need to meet the demands for sophisticated smart applications," said Dr. Dave Yang , CTO of Vimicro. "The high-fidelity image processing technology will help meet these emerging demands by offering higher quality video imagery for applications, including Intelligent Analysis and Machine Recognition, and providing added value to consumer electronic devices, such as camcorders, digital cameras and other devices with video display."

Vimicro's scene-based, high fidelity image and video processing technology is used during image capturing and compression. The sophisticated capture technology enables all useful details of an original scene to be preserved, including dynamic range, object details (e.g. faces, license plates, numbers), and reconstructs images and videos for optimal viewing while balancing the dynamic range.

Without loss of details of the original scene, processed and/or reconstructed images and videos can be useful not just for viewing, but also useful for high accuracy video analytics which enable security cameras to identify a range of behaviors, possibly requiring further investigation by security staff. The video codec technology supports wide dynamic range video without increasing bitrates.

About Vimicro International Corporation

Vimicro International Corporation is a leading multimedia semiconductor and solution provider that designs, develops and markets mixed-signal semiconductor products and system-level solutions that enable multimedia capabilities in a variety of products for the consumer electronics and communications markets. Vimicro is also expanding business into the surveillance market with system-level solutions and semiconductor products. Vimicro's ADSs, each of which represents four ordinary shares, are currently trading on the NASDAQ Global Market under the ticker symbol "VIMC."

    For more information, please contact

    Vimicro Corporation
     Haizhen Du
     Public Relations - China
     Phone: +86-10-6894-8888 x8309
     Email: [email protected]

    Stanton Communications
     Angela Ruggiero
     Public Relations - North America
     Phone: +1-212-616-3601
     Email: [email protected]

SOURCE Vimicro International Corporation