NEW YORK, May 22, 2017 /PRNewswire/ -- Advertising technology (ad tech) company Vivial announces the introduction of Facebook advertising capabilities into its SaaS-based digital marketing platform. The integration allows local businesses to leverage the power and reach of Facebook advertising, via Vivial's all-in-one integrated SaaS Platform. The new offering enhances Vivial's SaaS Platform which provides customizable websites, content marketing, search optimization and social media marketing for businesses of all sizes, and is supported by a dedicated Vivial account manager.
Facebook advertising continues to grow in popularity for marketers, due to its 1.23 billion daily users, growth in engagement tools such as new types of video content, and the affordability of purchasing Facebook ads. Additionally, Facebook advertising allows businesses to target customers based on factors like gender, age, location and interest, making it easier to make sure the marketing content is seen by the right audience.
"At Vivial, we are constantly working to build products that take the complexity out of digital marketing for local businesses," said Laura Cole, Vice President of Marketing, Vivial. "Our customers will be able to launch Facebook advertising campaigns using a determined budget while targeting a defined audience directly through the Vivial SaaS-based platform they are already using. The campaign management and reporting is integrated into the customized analytics dashboard, creating a streamlined approach for creating, implementing and monitoring Facebook ad content."
The new solution is available to both existing Vivial customers as well as new customers that purchase Vivial's integrated digital marketing packages. Businesses can learn more about this solution at https://vivial.net/solutions/marketing-platform/.
Vivial is a groundbreaking ad tech company that offers a full range of customer engagement tools to help businesses enhance the way they connect with customers, build loyalty, manage content and track results. We help businesses of all types increase their visibility using turnkey solutions, allowing our customers to get back to running their business while we work behind the scenes to get them results.
Vivial's success is highlighted by recognitions such as: "Fifth Hottest Technology Company," Forbes; "Best Local SEO Company," Top SEO; "Green Initiative" award from the prestigious national Comunitas Award.
For more information visit https://vivial.net.
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