NEW YORK, June 21, 2017 /PRNewswire/ -- With temperatures on the rise, so is consumer spending. According to researchers, warmer summer weather results in increased mobile usage and online shopping. No matter the type of small or medium-sized business (SMB)—from local restaurants to automotive shops to hometown contractors—now is the time to step up summer marketing campaigns and get in front of the flurry of potential customers out and about for the season.
Vivial, a marketing technology (martech) company, has launched its inaugural interactive eBook to help SMBs enhance their digital presence based on seasonal trends. The user-friendly and eye-catching format offers compelling statistics that build the case for ramping up customer engagement efforts over the next few months; practical tips for getting started with Google; steps for developing social media profiles; and resources that are downloadable at the click of a button.
"Our main goal at Vivial is to make it easier for our customers to increase their visibility and connect with their target audiences—and summer is the prime time to do this," said Laura Cole, Vice President of Marketing, Vivial. "We've developed our summer eBook to serve as the ultimate guide to help local businesses rank the highest, trend the hottest and make the biggest splash this season. The eBook is another example of how Vivial is constantly innovating to provide education for our customers."
The free eBook is available publicly at https://vivial.net/what-your-business-needs-this-summer/
Vivial is a groundbreaking marketing technology company that offers a full range of customer engagement tools to help businesses enhance the way they connect with customers, build loyalty, manage content and track results. We help businesses of all types increase their visibility using turnkey solutions, allowing our customers to get back to running their business while we work behind the scenes to get them results.
Vivial's success is highlighted by recognitions such as: "Fifth Hottest Technology Company," Forbes; "Best Local SEO Company," Top SEO; "Green Initiative" award from the prestigious national Communitas Award.
For more information visit https://vivial.net.
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